Sökning: "Avraam Esras"
Hittade 1 uppsats innehållade orden Avraam Esras.
1. The Marketing of Plant-Based Protein - The Beyond Meat Case: Making food alternatives appealing to multiple groups of consumers
Master-uppsats, Göteborgs universitet/Graduate SchoolSammanfattning : This paper aims to describe and discuss how marketing promotes plant-based proteins. Based on the frameworks of the marketing studies within green marketing and marketing devices (Callon et al., 2007; Cochoy, 2008; Peattie, 2001; Ottman et al. LÄS MER
Resultatsidor:
1