Sökning: "Customer Relationship"

Visar resultat 6 - 10 av 1602 uppsatser innehållade orden Customer Relationship.

  1. 6. Mellan himmel och jord,var befinner sig kunden? : En undersökning om kunders förtroende till On-Premise- och SaaS-system

    Kandidat-uppsats, Uppsala universitet/Institutionen för informatik och media

    Författare :Elvis Ekman; Sandra Anté; [2024]
    Nyckelord :Software as a Service SaaS ; On-Premise; förtroende; affärssystem;

    Sammanfattning : Implementering av affärssystem inom verksamheter kan ge många fördelar, exempelvis effektivisering och automatisering. Hur systemet levereras till kunden kan påverka förtroendet hos kunden. LÄS MER

  3. 7. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Rasmus Jämterud; Henrik Widell; [2024]
    Nyckelord :Private banking; Digital tools in banking; Banking industry trends; Relationship marketing; Technology acceptance model TAM ; Customer experience management CEM ;

    Sammanfattning : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. LÄS MER

  4. 8. Dataskyddsrätten - tvättas svart eller vit? - En studie avseende förhållandet mellan regleringar om penningtvätt och dataskyddsrätt

    Kandidat-uppsats, Lunds universitet/Institutionen för handelsrätt

    Författare :Johanna Palmkvist; [2024]
    Nyckelord :Banker; den allmänna dataskyddsförordningen GDPR ; ekonomisk brottslighet; kundkännedom; penningtvätt; Law and Political Science;

    Sammanfattning : The purpose of the thesis is to describe and analyze the relationship between regulations regarding money laundering and data protection law, in particular with regard to the handling of customer data that is used by banks to achieve customer knowledge. The thesis research questions include the bank's obligations regarding to money laundering regulations and the conditions that EU data protection regulations place on the bank's processing of personal data in order to achieve good customer knowledge. LÄS MER

  5. 9. Leveraging Gamification for Increased Motivation in Mobile Applications : A Quantitative Study Using Self-Determination Theory & Service-Dominant Logic

    Magister-uppsats, Högskolan i Gävle/Företagsekonomi

    Författare :Alexander Fredriksson; Teemu Lahtinen; [2024]
    Nyckelord :Self-Determination Theory; Service-Dominant Logic; Motivation; Gamification; Mobile Services;

    Sammanfattning : Due to the increasing digitization of society, Gamification of services has become increasingly proliferated. Identifying and knowing how to manipulate the factors for successful implementation of gamification strategies is paramount. LÄS MER

  7. 10. Competing for the Curb: A Study of the Impact of Ride-Hailing Companies on Traditional Taxi Services

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Hampus Johansson; Sebastian Leijen; [2023-07-19]
    Nyckelord :Transportation Network Companies TNC ; Internet of Things IoT ; Business Model Canvas BMC ; Business Model Innovation BMI ; Transformation;

    Sammanfattning : In the bustling streets of Sweden, the emergence of Transportation Network Companies (TNCs) has shaken up the taxi industry, leaving incumbents grappling with the need to adapt their business models. While previous research has explored this phenomenon in other parts of the world, little is known about its impact in Sweden. LÄS MER