Sökning: "Tourism industry"

Visar resultat 16 - 20 av 651 uppsatser innehållade orden Tourism industry.

  1. 16. Destination Facelift: Unveiling the Dynamic Capabilities that Rejuvenate Madeira Island

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Ivelina Petkova; Sofia Rosin; [2023]
    Nyckelord :Destination Rejuvenation; Dynamic Capabilities; Destination Repositioning; Destination Diversification; Destination Marketing; Madeira Island; Business and Economics;

    Sammanfattning : Title: Destination Facelift: Unveiling the Dynamic Capabilities that Rejuvenate Madeira Island Date of the seminar: 2nd of May 2023 Course: BUSN39: Degree Project in Global Marketing Authors: Ivelina Petkova & Sofia Rosin Supervisor: Magnus Nillson Keywords: Destination Rejuvenation, Dynamic Capabilities, Destination Repositioning, Destination Diversification, Destination Marketing, Madeira Island Research Purpose: The purpose of this research paper is to explore the dynamic capabilities that enable destination repositioning and diversification and investigate how they rejuvenate Madeira Island as a tourist destination. Theoretical perspective: Destination rejuvenation was originally presented as a stage in Butler's (1985) Tourism Area Life Cycle Model (TALC), however, it has become an independent focus area in research that concerns the repositioning and diversification of tourism destinations. LÄS MER

  2. 17. Navigera mot hållbarhet : gemensamma lösningar och effektivitet på Dalarö

    Kandidat-uppsats, Södertörns högskola/Turismvetenskap

    Författare :Daniel Streijffert; Emma Mornell; Julian Amalraj; [2023]
    Nyckelord :Ecological sustainability; collaboration; education; transparency; awareness; sustainable development; sustainability; commitment;

    Sammanfattning : The purpose of this thesis is to examine Dalarö's potential for improvement in terms ofecological sustainability efforts and collaboration to become a more long-term sustainabledestination. Through interviews with stakeholders at the destination, the study aims toenhance understanding of how sustainability initiatives impact the tourism industry. LÄS MER

  3. 18. How can Trust-Based Public Management Influence Sustainable Destination Development? : A case study of Vadstena, Sweden

    Master-uppsats, Uppsala universitet/Institutionen för samhällsbyggnad och industriell teknik

    Författare :Jenny Melander; [2023]
    Nyckelord :;

    Sammanfattning : Tourism is a fragmented industry with multiple stakeholders and often occurs in an area with unique characteristics. Therefore, in order to ensure that management and development strategies are suitable and sustainable for the area and its stakeholders, collaboration and involvement have been identified as essential aspects. LÄS MER

  4. 19. How digitalization and package deals can be measured and compared for hotels in the tourism sector : A comparative study of hotels in the counties of Halland and Kalmar

    Uppsats för yrkesexamina på avancerad nivå, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Hugo Svensson; William Sundén; [2023]
    Nyckelord :Tourism; Digitalization; Measurement; Digital Marketing; Hotels; Package Deals;

    Sammanfattning : Tourism plays a crucial role in driving economic growth and regional development for countries worldwide as well as spurring economic growth in counties within regions. This thesis delves into the unexplored potential of two Swedish counties, Halland and Kalmar, as tourist destinations. LÄS MER

  5. 20. Adaptability and Tourism : Changes In Tourism Consumption From Swedish Multi-Person Households

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Kevin Aoun; [2023]
    Nyckelord :Inflation; Tourism; Sweden; Family Tourism; Adaptability; Psychology; Global Crises; European Energy Crisis;

    Sammanfattning : This research project investigates the adaptability of travel consumption in Sweden to global crises, with a focus on families. Tourism is a major contributor to the global economy, but it is also highly sensitive to global crises such as natural disasters, political instability, economic recessions, and health pandemics. LÄS MER