Sökning: "generic brands"

Visar resultat 6 - 10 av 19 uppsatser innehållade orden generic brands.

  1. 6. Traduction de termes textiles français en suédois : - traduction d’un extrait du livre Textiles techniques et fonctionnels, matériaux du XXIe siècle

    Magister-uppsats, Linnéuniversitetet/Institutionen för språk (SPR)

    Författare :Petra Ivarsson; [2015]
    Nyckelord :traduction; traduisibilité; terme; terminologie; dictionnaire; glossaire; textile; textiles techniques; faux amis; ellipse; hyponyme; hyperonyme; antonyme; éponyme; synonyme.;

    Sammanfattning : In this essay, the domains of translation studies and technical textiles are brought together. A section of the French book Textiles techniques et fonctionnels, matériaux du XXIe siècle is translated into Swedish. LÄS MER

  3. 7. A Generic System-level Framework for Intelligent Sensor Data Management

    Kandidat-uppsats, Mälardalens högskola/Akademin för innovation, design och teknik

    Författare :Sverker Ekberg; Alexander Martin; [2015]
    Nyckelord :;

    Sammanfattning : Drug stores sell them, warehouse stores sell them, your doctor probably uses them - health sensing equipment used to monitor bodily data is on the upswing. Several brands have released their own weighing scales, blood pressure monitors, pulse bands etc., together with their own smartphone applications. LÄS MER

  4. 8. Textile waste is only matter out of place : Antecedents of value creation in reverse textile value chains

    Master-uppsats, Akademin för textil, teknik och ekonomi

    Författare :Matilda Nyström; Emelie Johansson; [2015]
    Nyckelord :Post Consumer Textile Waste PCTW ; Textile Waste Management; Value Creation; Reverse Logistics; Recovery Processes;

    Sammanfattning : The current waste management system of Post Consumer Textile Waste (PCTW) in Sweden leads to vast amounts of incinerated or exported textiles. The amount of PCTW reused or repurposed within the country is small in comparison to the amounts of textile products consumed every year. LÄS MER

  5. 9. Plain packaging on energy drinks - A quantitative study examining the effects of generic packaging of energy drinks on consumer attitudes and perceptions

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Ana Susic; Nikki Seretis; [2014]
    Nyckelord :Brand communication; Graphical components; Energy drinks; Packaging and design; Plain packaging;

    Sammanfattning : In today's society, children and young adults are frequently the subjects of marketing attempts to promote products and brands, even those of documented risk to the consumers' health. Marketers are aware of the importance of branding and product packaging, concepts linked to the products success, and thus, for the rapidly expanding market of energy drinks, packaging is used as a vehicle for brand communication. LÄS MER

  7. 10. The Relationship Between The Brand Strategy And Business Strategy

    Master-uppsats, KTH/Industriell ekonomi och organisation (Avd.)

    Författare :Ahmed Karaömer; [2013]
    Nyckelord :Brand architecture; Porters generic strategies; Market Segmentation;

    Sammanfattning : In this study the relationship between three companies brand strategies and business strategies were investigated based on Aaker’s view on brand architecture. The concept and its strategies are characterized by the driving roles brands possess. LÄS MER