Sökning: "ikea Market development"

Visar resultat 16 - 20 av 41 uppsatser innehållade orden ikea Market development.

  1. 16. MOVING FORWARD IN INDIA An Analysis of IKEA’s Indian Distribution Network Development

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Gunnar Löfstedt; [2018-07-02]
    Nyckelord :;

    Sammanfattning : Warehouses and distribution centers form an integral part of the supply chain. However, determining how many are needed to effectively supply a market is a complex question. This is especially true when entering a new market. LÄS MER

  2. 17. Development of e-commerce within fast moving consumer goods

    Master-uppsats, KTH/Fastigheter och byggande

    Författare :Julia Olsson; Julia Samaan; [2018]
    Nyckelord :E-commerce; FMCG; Business models; E-handel; Dagligvaruhandel; Affärsmodeller;

    Sammanfattning : Today, we can observe a shift in consumer behavior where more products are being consumed online. For food or so called fast moving consumer goods it has taken longer to start this transition than for other industries such as books and electronics but now it is on the rise and it has been an overall increase of 30 to 37 % in the last couple of years. LÄS MER

  3. 18. The User Value of Speech Recognition at Home

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Maria Blomberg; Albert Johansson; [2018]
    Nyckelord :Speech Recognition; Means-End Chain; User Value; Smart Home; Voice Control; Technology and Engineering;

    Sammanfattning : Humans have interacted using speech for thousands of years. Since the middle of last century, humans have been able to interact with computers using speech. Recent investments in speech recognition have resulted in the technology making its way into the homes of mainstream consumers. LÄS MER

  4. 19. Cross-Channel Integration Towards Omnichannel Retailing: A Dynamic Capabilities Approach : A case study on IKEA

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Filip Höcker; Carl-Oscar Sturén; Jacob Troedsson; [2018]
    Nyckelord :Cross-channel integration; Omnichannel; Dynamic capabilities; Electronic commerce; Capability Development; Customer Touchpoint;

    Sammanfattning : The rapidly changing consumer behaviour and the increasing demand of convenience has put pressure on corporations to utilise their various capabilities more dynamically. As a result, operating through channels that are not synergised is no longer as effective as it used to be, and businesses are struggling with combining their existing channels with the market development. LÄS MER

  5. 20. “A woman endures; she can do everything” The empowerment of Jordanian and Syrian women in the IKEA and Jordan River Foundation social entrepreneurship initiative

    Master-uppsats, Lunds universitet/Institutionen för kulturgeografi och ekonomisk geografi; Lunds universitet/LUMID International Master programme in applied International Development and Management

    Författare :Hilda Hagberg; [2018]
    Nyckelord :social entrepreneurship; empowerment; Jordanian women; Syrian refugee women; Social Sciences;

    Sammanfattning : Within Jordan, several aspects are hindering women from accessing the labor market, such as the lack of a law prohibiting gender-based discrimination on the work place. Importantly, with the recent influx of Syrian refugees to Jordan, increased pressure has been put on the labor market. LÄS MER