Sökning: "retail organization"

Visar resultat 1 - 5 av 137 uppsatser innehållade orden retail organization.

1. 1. Factors Affecting Employment Duration in the Food Retail Industry

   M1-uppsats, KTH/Matematisk statistik

   Författare :Beata Sundling; Lova Höft; [2023]
   Nyckelord :statistics; applied mathematics; regression analysis; multiple linear regression; employment duration; employment turnover rate; food retail industry; statistik; tillämpad matematik; regressionsanalys; multipel linjär regression; anställningens varaktighet; personalomsättningshastighet; dagligvaruhandeln;

   Sammanfattning : Measuring and tracking the employee turnover rate is a crucial part when evaluating a company’s performance. An important part of this is measuring the employment duration within an organization. LÄS MER

3. 2. The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Julie Melchior Eide; Henriette Grønlund Christensen; [2023]
   Nyckelord :Sustainability; corporate branding; corporate rebranding; internal corporate rebranding; strategy as practise; sustainable corporate brands; Business and Economics;

   Sammanfattning : Title: The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by Management of a Retail Organization Through Rebranding Date of the Seminar: 2nd of June 2023 Course: BUSN39 Degree Project in Global Marketing Authors: Henriette Grønlund Christensen and Julie Melchior Eide Supervisor: Veronika Tarnovskaya Keywords: Sustainability, corporate branding, corporate rebranding, internal corporate rebranding, strategy as practise, sustainable corporate brands Purpose: The purpose of this thesis is to understand how a sustainable corporate brand is implemented by management of a retail organization through rebranding. Therefore, the thesis relates corporate rebranding to sustainability with the aim to understand the process from going from a corporate brand to a sustainable corporate brand. LÄS MER

4. 3. Exploring Corporate Brand Orientation in a Retail Setting – A Qualitative Case Study in the Swedish Grocery Retail Industry

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Julia Hüsam; Linnéa Nordmark; [2023]
   Nyckelord :Retailing; Corporate Brand Orientation; Corporate Branding; Corporate Brand Identity; Internal Branding; Business and Economics;

   Sammanfattning : Thesis Purpose: The purpose of this thesis is to explore what may facilitate or inhibit a stronger corporate brand orientation in a retail organization. We explore the factors of internal corporate brand identity elements, internal corporate brand image and internal branding, while also considering retail-specific characteristics. LÄS MER

5. 4. Developing Guidelines for Proactive Supply Chain Risk Management - A Case Study at IKEA Category Food Logistic Services

   Master-uppsats, Lunds universitet/Teknisk logistik

   Författare :Isabella Dahlheim; Anna Myhrman; [2023]
   Nyckelord :Supply Chain Risk Management SCRM ; Proactive SCRM; Risk Management Maturity; Risk Culture; Learnings Lessons Learned ; Multiple Case Study; Design Science Research Approach; Technology and Engineering;

   Sammanfattning : The number of supply chain disruptions has increased over the last couple of years. The Covid-19 Pandemic, blockage of the Suez Canal and Russian invasion of Ukraine are some well-known examples of disruptions. LÄS MER

7. 5. Digitala knuffar: den osynliga handen vid online handel : En fallstudie av ett ledande detaljhandelsföretag inom sport- och livsstilsmodesegmentet

   Magister-uppsats, Linnéuniversitetet/Institutionen för informatik (IK)

   Författare :Tintin Lundgren; [2023]
   Nyckelord :digital nudging; retail companies; digital retail channels; digital platforms; sport and leisure fashion; Digitala knuffar; detaljhandelsföretag; digitala handelskanaler; digitala plattformar; sport- och livsstilsmode;

   Sammanfattning : Som resultat av globalisering och teknologisk utveckling genomför människor flera beslut i sina privata och professionella liv från digitala enheter. Beslutsfattningen varierar från informationsinhämtning, underhållning och framför allt näthandel. LÄS MER