Sökning: "Hedonic Benefits"

Visar resultat 1 - 5 av 26 uppsatser innehållade orden Hedonic Benefits.

1. 1. Is reaching for the whisky bottle justified? Examining the value of whisky and its inclusion in the optimal portfolio

   Kandidat-uppsats, Lunds universitet/Nationalekonomiska institutionen

   Författare :Gustaf Lugnegård; Hugo Freij; [2023]
   Nyckelord :Whisky; hedonic regression; convenience yield; portfolio theory; Business and Economics;

   Sammanfattning : This study aims to evaluate whisky as an investment through two research questions: “What affects the value of whisky?” and “Should whisky be included in the optimal portfolio?”. The value of whisky is examined by constructing a hedonic regression using five hedonic attributes. Also, the convenience yield associated with whisky is examined. LÄS MER

3. 2. ​Malmö municipality employees’ relation with nature in the context of flowering plants, pollinators and ecosystem services : An investigation of goals and conflicts within municipality work

   Kandidat-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

   Författare :Andrea Håkansson; Hanna Takkinen; [2023]
   Nyckelord :;

   Sammanfattning : Cities are facing a loss of green areas that are important for reasons such as the support of pollinators. Pollination of flowering plants is a part of the concept of ecosystem services and is beneficial for humans in providing food security and the upkeep of urban ecosystems. LÄS MER

4. 3. The new frontier of co-creation : What are the drivers for consumers to engage in co-creation activities in the metaverse?

   Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Författare :Pavel Kerim; Marina Borrell; [2023]
   Nyckelord :co-creation; metaverse; engagement; trust; customer experience; motivation; samskapande; metaverse; engagemang; förtroende; kundupplevelse; motivation;

   Sammanfattning : Research Question: What are the drivers for consumers to co-create in the metaverse and howcan companies use them to increase engagement in co-creation? Purpose: The purpose of this study is to get insight into how companies canincrease consumer engagement for participation in co-creation activitieswithin the metaverse. By enlightening the research community and businesses about the consumer perspective on the metaverse and the cocreation possibilities and what their drivers would be to engage in cocreation, companies can better target these individuals and ultimately increase their brand value. LÄS MER

5. 4. The AR-t of Marketing : Understanding Customers' Hedonic and Utilitarian Expectations and its Fulfilment in Augmented Reality Marketing

   Master-uppsats, Jönköping University/Internationella Handelshögskolan

   Författare :Philip Kaburek; Viktor Segerqvist; [2023]
   Nyckelord :Augmented Reality; Augmented Reality Marketing; Customer Expectation; Customer Experience; Utilitarian Benefits; Hedonic Benefits;

   Sammanfattning : Background:  The prevalence of augmented reality (AR) is on an upward trend and is expected to accelerate in growth in the upcoming years. This poses a strategic opportunity for marketers as it paves the way for incorporating AR into their marketing activities. LÄS MER

7. 5. The Production and Characteristics of an Orange Fleshed Sweet Potato Yogurt

   Master-uppsats, Lunds universitet/Livsmedelsteknik och nutrition (master)

   Författare :Ariam Kunfu; [2023]
   Nyckelord :Sweet potato; fermentation; Ghana; yogurt; L. bulgaricus; S. thermophilus; food technology and nutrition; Agriculture and Food Sciences;

   Sammanfattning : Yogurt is an ancient food, used for a better preservation of milk. Milk gets fermented by Streptococcus thermophilicus and Lactobacillus bulgaricus (lactic acid bacteria, LAB) which converts the lactose present in the milk to lactic acid. These probiotics support the microbial population balance of the gastrointestinal tract. LÄS MER