Sökning: "The Network Model of Internationalization"

Visar resultat 16 - 20 av 76 uppsatser innehållade orden The Network Model of Internationalization.

1. 16. An exploratory study of the internationalization process of Swedish multinationals to the Russian market : The role of informal institutions in the process of internationalization

   Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

   Författare :Zelimkhan Katsijev; Sabo Krcic; [2018]
   Nyckelord :Russia; Swedish multinationals; Internationalization; Institutional distance; Informal institutions; Culture; Networks; Market commitment; Trust and Personal relationships;

   Sammanfattning : Due to the moderately small market of Sweden, firms expand and conducts business on an international level in order to find new opportunities and increase the profits. Many Swedish multinationals expand to the Russian market, due to its size regarding customer base and landmass. LÄS MER

3. 17. Understanding the Complexity of Emerging Markets from a Multinational Company Perspective - A Case Study of the Nigerian Dairy Sector

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Leonie Jil Sofia Mentrup; Semjon Magon; [2018]
   Nyckelord :Internationalization; Transnational Model; bottom of the pyramid; emerging markets; social embeddedness; environment analysis; value network; Nigeria; dairy; Business and Economics;

   Sammanfattning : Reduced growth rates in saturated developed economies have put increasing pressure on multinational companies (MNCs) to expand to rapidly developing emerging markets and capitalize on their value potential. Yet, this value potential comes with several challenges which are very different from what firms experience in developed countries, especially with regards to the bottom of the pyramid. LÄS MER

4. 18. Internationalisering med franchise i fokus : En fallstudie om O'Learys framfart på den internationella marknaden

   Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

   Författare :David Gustafsson; Fredrik Åberg; [2017]
   Nyckelord :Internationalization; network; cultural effects; franchise; entry mode; Internationalisering; nätverk; kulturella effekter; franchise; entry mode;

   Sammanfattning : Purpose: The purpose of this study is to investigate the strategies used by a Swedish franchise company when they established in the international market. Theoretical perspective: The theoretical frame consists of previous research on internationalization, market entry mode and franchising as a concept. LÄS MER

5. 19. The Network expansion of SMEs: A case study of VINCIT

   Kandidat-uppsats, Mälardalens högskola/Akademin för ekonomi, samhälle och teknik

   Författare :Mohamed Kouera; Juho Rönkkö; Selam Lemma; [2017]
   Nyckelord :Internationalization; SMEs; Uppsala model; Network model; software industry;

   Sammanfattning : Nowadays, the improvement of factors, such as transportation, communication, and technological advancement, is allowing SMEs to move towards international markets faster than before. Combining those factors with knowledge gained inside firms, software SMEs are able to follow the trend of internationalizing their activities. LÄS MER

7. 20. Turned Tables in The Global Economy : Chinese Outward Foreign Direct Investment and Cultural Risk Reduction in Sweden

   Magister-uppsats, Södertörns högskola/Företagsekonomi

   Författare :Carl-David Lundström; Ingrid Höllisch; [2017]
   Nyckelord :Outward foreign direct investment; FDI; internationalization; Uppsala model; network approach; born-global; bred-global; establishment; risk; risk reduction; Sweden; China; guanxi; guanxiwang; Hofstede; trade-facilitating organizations; investment-facilitating organizations; psychic distance; cultural distance;

   Sammanfattning : Background: People’s Republic of China has attracted much FDI throughout the decades. According to the World Bank (2016), China has received approximately 20 per cent of the total FDI to developing countries the last ten years which has contributed to the country’s huge economic growth. LÄS MER