Sökning: "Uppsala Internationalization process model"

Visar resultat 21 - 25 av 72 uppsatser innehållade orden Uppsala Internationalization process model.

  1. 21. Connect to Learn : The Internationalization of Multinational Corporations in Emerging Markets

    Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Rebecca Rehn; [2016]
    Nyckelord :internationalization process; experiential knowledge; emerging economies; Uppsala model; United Nations; SDGs; Myanmar;

    Sammanfattning : Traditionally, Multinational Corporations and the United Nations used to have different agendas. During recent years, there has been a shift, and with the adoption of the United Nations Sustainable Development Goals in 2015, the objectives of the two different entities are more closely aligned. LÄS MER

  2. 22. Internationalization through social digitalization : How social media affect the internationalization process of Swedish SME’s

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Erik Gossas; Rebecca Fandrey; [2016]
    Nyckelord :Internationalization; digitalization; social media; network; value cocreation; Electronic Word of Mouth; Born Global;

    Sammanfattning : The purpose of this thesis is to gain understanding for how social media has affected the internationalization process for Swedish SMEs. To get a deeper understanding of this phenomenon both product and service firms has been studied to analyze the possibility of a difference or not. LÄS MER

  3. 23. SMEs Internationalization From Developing Countries : Challenges and Barriers

    Magister-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Kalyani Pillalamarri; Mekki Mohamed; [2016]
    Nyckelord :SME; internationalisation; challenges; barriers; uppsala model; born global model;

    Sammanfattning : Small and medium-sized enterprises (SMEs) play a major role in the development of the nation's economy by providing employment and creating the economic growth. The management of the companies that are going international considers different motives before taking the step into the international market. LÄS MER

  4. 24. IN FASHION WE TRUST : Exploring the role of internationalization as an entrepreneurial process in the fashion industry

    Master-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Charlotte Grip; [2016]
    Nyckelord :Internationalization; Entrepreneurial process; Networks; Business Opportunity Identification and development; Effectuation;

    Sammanfattning : Fashion companies struggle with internationalization, as do many retailers, but nevertheless they need to take action and cross borders in order to increase their revenue. A strong focus on the entrepreneurial capabilities of a company is suggested to enhance the process and the model of internationalization as the entrepreneurial process is addressed as an established tool for internationalization. LÄS MER

  5. 25. Taking off from Switzerland : A qualitative study of how Swiss Start-Ups internationalize into foreign markets

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Glen Meier; Manuel Staehli; [2016]
    Nyckelord :Small-sized firms; SMEs; Internationalization; Psychic Distance; Entry Modes; Internationalization theories; Uppsala Model; Network Theory; OLI Model; International Entrepreneurship; Born Global;

    Sammanfattning : The purpose of this thesis is to evaluate how Start-Ups from Switzerland pattern their expansion to foreign markets and how prevalent traditional internationalization models are among Start-Ups. In order to conduct the research, the term Start-Up has been defined in comparison to other forms of enterprises. LÄS MER