Sökning: "Web Analytics Tools"

Visar resultat 1 - 5 av 21 uppsatser innehållade orden Web Analytics Tools.

  1. 1. Establishing Guidelines for Usability Testing when Using Web Analytical Tools

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Avdelningen Vi3

    Författare :Robert Paananen; [2023]
    Nyckelord :Usability; Web Analytical Tools; Hotjar; Google Analytics;

    Sammanfattning : Usability and User Experience has become increasingly important. Users should be able to achieve their set out goals with ease, whether that is to purchase a book on an e-commerce site or to find articles about current events in Europe on a news site. LÄS MER

  3. 2. Using Analytics Tools to Understand User Behavior

    Kandidat-uppsats, Uppsala universitet/Institutionen för informationsteknologi

    Författare :Kian Rafimanesh; [2023]
    Nyckelord :;

    Sammanfattning : Media planning and investment management are crucial in the world of advertising and marketing. This thesis presents a structured workflow for analyzing user behavior on media planning and investment management platforms using web analytics. LÄS MER

  4. 3. Online Users’ Attitude Towards Web Tracking & Its Potential Effects On Future Web Analytics Tools

    Kandidat-uppsats, Blekinge Tekniska Högskola/Institutionen för programvaruteknik

    Författare :Ida Lam; Mathilda Börtz; [2022]
    Nyckelord :web tracking; web analytics; online users; online ethics;

    Sammanfattning : The topic of the thesis was proposed by the company X. The purpose of the thesis is to gather an understanding of how online users perceive web tracking and web analytics. LÄS MER

  5. 4. Building a Modular Analytics Platform for 3D Home Design

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för system- och rymdteknik

    Författare :Jesper Öhman; [2022]
    Nyckelord :3D Home Design; Analytics; API; Application Programming Interface; Data Aggregation;

    Sammanfattning : With society undergoing a large-scale technological revolution, companies often find themselves having to adapt by developing digitized products and applications. However, these applications typically produce large amounts of data. LÄS MER

  7. 5. Designing and developing an application for online hate speech detection on social media

    Master-uppsats, Lunds universitet/Innovationsteknik

    Författare :Simon Åberg; Ludwig Hedlund; [2021]
    Nyckelord :AI; Big Data; Hate Speech; NGO; Machine Learning; Social Media; Twitter; Technology and Engineering;

    Sammanfattning : Social media platforms have a significant impact on the world. Through connecting people over the globe, social media has resulted in multiple positive effects. However, the impact is not only beneficial. Social media platforms have also caused polarization and criminal uprisings, leading to events such as the Rohingya genocide in Burma. LÄS MER