Sökning: "development of marketing"

Visar resultat 11 - 15 av 1477 uppsatser innehållade orden development of marketing.

1. 11. Föräldrarådgivares våldspreventiva arbete i Malmö

   Kandidat-uppsats, Malmö universitet/Institutionen för kriminologi (KR)

   Författare :Elisa Lang Nilsson; Hanna Sundbom; [2023]
   Nyckelord :family center; parental counselor; parental support; violence exposure; violence prevention; familjecentral; föräldrarådgivare; föräldrastöd; våldsprevention; våldsutsatthet;

   Sammanfattning : Syftet med studien är att undersöka föräldrarådgivares upplevelser av möjligheter och begränsningar i sitt arbete med att upptäcka och förebygga våld i familjerna. Detta för att uppmärksamma deras funktion för våldsprevention och bidra med kunskap till det kriminologiska fältet, samt synliggöra utvecklingsmöjligheter, för att förbättra arbetet i framtiden. LÄS MER

3. 12. Prototyping Tool for Large Scale Interactive Experiences

   Master-uppsats, Lunds universitet/Institutionen för designvetenskaper

   Författare :Venkata Satya Anurag Gargeya Unnava; Yiyang Liu; [2023]
   Nyckelord :Virtual Reality; Augmented Reality; Interactive Content; Large Scale Interactive Content; Visualizer; Simulations; Technology and Engineering;

   Sammanfattning : In the age where entertainment is the driving force behind the functioning of large industries, companies like SONY have figured out a way to market their entertainment content including movies, music, and games using large-scale interactive marketing and promotional content. Building and testing such content before it is released on large and complex devices is a continuously challenging task and there have been efforts both in academia and industry made to ameliorate this content production workflow. LÄS MER

4. 13. Samhällets nytta av platsattraktivitet : Behovet av en ökad attraktivitet för Husum

   Kandidat-uppsats, Umeå universitet/Institutionen för geografi

   Författare :Hanna Jonsson; [2023]
   Nyckelord :Rebranding; Platsattraktivitet; Platsmarknadsföring; Krympande befolkning;

   Sammanfattning : The aim of this study was to investigate the possibilities of increasing the location attractiveness of a locality in order to achieve a positive population increase. Husum is a locality with a negative population development, this study will investigate which actions are suitable to apply in Husum with the aim of creating an attractive society. LÄS MER

5. 14. Digital media use towards relationship initiation in marketing : A qualitative study of Swedish Micro-firms in a B2B context

   Master-uppsats, Umeå universitet/Företagsekonomi

   Författare :Xian Li; [2023]
   Nyckelord :Keywords: Digital media; Relationship marketing; Business-to-Business marketing; Trust; Customer relationship initiation;

   Sammanfattning : This thesis aims to explore what and how Swedish micro firms use digital media towards relationship initiation in a Business-to-Business (B2B) context. Digital media has been increasingly studied in marketing over time, but it has been predominated by Business-to- Customer (B2C) context, while the Business-to-Business context lacks attention, micro B2B firms even less in particular. LÄS MER

7. 15. FIRMS AND BUSINESS GRADUATES: EXPLORING CAREER DEVELOPMENT, TALENT ACQUISITION, AND PERCEPTIONS ON EMPLOYABILITY SOFT SKILLS

   Kandidat-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

   Författare :Nuru Aidan Silikale; Melia Zinou; Jiranan Khamphai; [2023]
   Nyckelord :Firms; Business Graduates; Soft skills; Career Development; Talent Acquisition;

   Sammanfattning : Purpose:                            To explore how firms attract and develop newly graduated business students and review the different marketing strategies that firms use to promote different career paths to newly graduated business students. Additionally, the paper aims to examine the soft skills that hiring firms consider important and explore the perceptions of recent business graduates regarding soft skills and employability. LÄS MER