Sökning: "meal kit"

Visar resultat 1 - 5 av 10 uppsatser innehållade orden meal kit.

  1. 1. Brand Loyalty in the Context of Digital Food Retail : Understanding customer behaviour of meal kit delivery services towards brand loyalty: a focus on HelloFresh

    Magister-uppsats,

    Författare :Yiming Yuan; Ziying Lai; [2023]
    Nyckelord :;

    Sammanfattning : Abstract Background: Despite an increase in popularity, the meal kit delivery service is facing the challenge of high cancellations and difficulty with customer retention. As it is a comparatively novel concept in the context of digital food retail, more scholarly research should be conducted. LÄS MER

  3. 2. Hur näringsriktiga är hemlevererade matkassar i förhållande till näringsrekommendationer? : - En kvantitativ studie.

    Kandidat-uppsats, Uppsala universitet/Institutionen för kostvetenskap

    Författare :Malin Grönroos; Maya Salmikivi; [2023]
    Nyckelord :;

    Sammanfattning : SAMMANFATTNING Användandet av matkassar ökar i välutvecklade länder, såväl som förekomsten av kostrelaterade sjukdomar såsom övervikt. Tidsbrist och mental belastning kan vara hinder för att laga hälsosam mat hemma, därav kan hemlevererade matkassar vara användbara för att möjligtvis få hem näringsrika måltider i stället för att köpa ohälsosam mat. LÄS MER

  4. 3. Combining Big Visions with Specific Demands : Exploring how product innovation can be managed  in order to support customization

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :AGNES MOBERG; JOSEFINE TOFT; [2021]
    Nyckelord :Product innovation; Innovation management; Innovation strategy; Customization; Mass customization; Sustainability; Produktinnovation; Innovationsledning; Innovationsstrategi; Kundanpassade lösningar; Kundanpassad massproduktion; Hållbarhet;

    Sammanfattning : In complex and fast-paced times, management of innovation is suggested to explain the success of an organization, making managing innovation an important topic in strategy, organization and innovation literature. At the same time, the demand for customized solutions is increasing and the customers are becoming more important. LÄS MER

  5. 4. No time to prepare? : A qualitative study of young adults in Sweden and their requested experiences with meal-kit subscription services.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring (MF)

    Författare :Daniel Kristersson; Sarah Moberg; [2021]
    Nyckelord :Young adults; Subscription-based e-commerce; Decision-making process; Meal-kit subscription-services; Customer experience; The four realms of an experience;

    Sammanfattning : This thesis establishes that the knowledge is limited in customer experience and meal-kit subscriptions written from a business perspective. The current coronavirus pandemic has contributed to a rapid surge for an industry already expected to take more significant portions of the global food market. LÄS MER

  7. 5. Evaluation of the In-House Production of Insulation Material for Meal Kits - A Case Study at HelloFresh

    Master-uppsats, Lunds universitet/Förpackningslogistik

    Författare :Anne Bauer; [2020]
    Nyckelord :in-house production; food packaging; insulation material; sustainability; paper-based; Technology and Engineering;

    Sammanfattning : Meal-kit boxes are considered a solution to reduce greenhouse gas emissions by reducing the food waste in the supply chain and households. Nevertheless, the consumers are concerned about the amount of packaging that comes with such a box, which is connected to higher carbon emissions than a grocery store meal. LÄS MER