Sökning: "porter international strategy"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden porter international strategy.

  1. 1. The Turkish International Roll-on/Roll-off Industry : Analysis of the Industry and the Strategies of the Companies on the European Lines

    Magister-uppsats, Uppsala universitet/Institutionen för teknikvetenskaper

    Författare :Zeynep Aslan; [2017]
    Nyckelord :business strategy; ro-ro; roll-on roll-off; shiping; turkish companies;

    Sammanfattning : Ro-ro transportation is a type of short-sea shipping where the wheeled cargo is transported by ro-ro (roll-on/roll-off) vessels.This transportation type is different than other sea shipping transportations such as container shipping. LÄS MER

  3. 2. Nordic Air Freight Market Visions for Cargo Business Development from Airport Management view-point -Based on a case study of Swedish LFV Landvetter Airport and their industry network

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Satu Kettunen; Li Pengfei; [2010-06-23]
    Nyckelord : Nordic Air freight; Air cargo industry; Air freight Development; Aviation Industry; services; Airport Management; Airport Development; business development; Airport Marketing; Airport systems; market situation; competition; market forces; Competitive analysis; Strategy;

    Sammanfattning : Severe financial crisis sweeping the world causes international trade to fall down sharper than expected in 2009. As taking care of goods physical movement, the transportation industry has been severely impacted and the air freight business with it. LÄS MER

  4. 3. Corporate Strategic Management of Global Expansion--Study for Max of entering into China by franchising

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lin Fu; Cao Yashan; [2009]
    Nyckelord :global expansion; fast-food industry; diamond model; franchise; decision making model; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : The thesis investigates and analyzes the possibility for Max entering to China’s fast food market. And the focal mode of the entry here would be franchising. The core conceptual framework of the thesis is based on Decision-Making Model for International Franchising of Mahmood A. Khan. LÄS MER

  5. 4. THE ENLARGEMENT OF THE EUROPEAN UNION: NEW POSSIBILITIES FOR REGIONAL DISTRIBUTION. The case of Brightpoint Inc. in Bulgaria

    D-uppsats, Göteborgs universitet/Graduate School

    Författare :Iskra Gagova; [2008-03-03]
    Nyckelord :business process outsourcing; regional distribution centre; market; supply chain members; logistics location; gravity point; logistics costs; mobile phones;

    Sammanfattning : The globalization of business lead not only to accessibility to bigger markets for the companies, but also increased competition and imposed high requirements on their performance. Thus, many firms implemented outsourcing as a strategy for their international expansion. However, decisions on outsourcing locations are quite complex. LÄS MER

  7. 5. Huawei going Sweden : En studie om etableringshinder i Sverige ur ett kinesiskt perspektiv

    Kandidat-uppsats, Företagsekonomiska institutionen

    Författare :Frida Nyvall; Hanna Abrahamsson; [2008]
    Nyckelord :etableringshinder; Kina; STS;

    Sammanfattning : In the year of 2001, China launched their new international marketing strategy Going Global. As an effect of this, the frequency of Chinese establishments in Sweden has increased heavily in the last ten years. One of the larger Chinese establishments in Sweden happened in 2003, by the telecom company Huawei. LÄS MER