Sökning: "productization"
Hittade 2 uppsatser innehållade ordet productization.
1. In the Pursuit of Competitive Advantage - A single case study investigating how the deployment of product innovations is challenged within Knowledge-Intensive Business Service Firms
Magister-uppsats, Lunds universitet/Företagsekonomiska institutionenSammanfattning : .... LÄS MER
2. Simply that Complex
D-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : In today's highly technological society, companies are under intense pressure to digitize not only their offerings, but also the organization itself. Companies buying information technology are expecting delivery and implementation to be faster as well as to more easily understand offered solutions. LÄS MER
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