Sökning: "social media plan"

Visar resultat 1 - 5 av 151 uppsatser innehållade orden social media plan.

1. 1. Smörja i farvattnet. En kvantitativ innehållsanalys av svensk tryckt press rapportering om oljeläckaget från haveristen Marco Polo

   Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation; Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

   Författare :Linn Costa; Ebba Rosenfeld; Ellen Thunberg; [2024-02-28]
   Nyckelord :Klimatjournalistik; Miljöjournalistik; Marco Polo; Gestaltning; Climate journalism; Environment journalism; Marco Polo; Framing;

   Sammanfattning : This bachelor thesis is aiming to explore the ways in which Swedish newspapers are framing the incident of the TT-Line ferry Marco Polo’s oil spillage in the Baltic Sea. It is also aiming to explore if there are any significant differences in the way local newspapers or national newspapers are framing the incident. LÄS MER

3. 2. Compromise or Preserve the Green Characteristics? : Densification and green spaces in Eriksberg, and the impact on residents’ well-being

   Kandidat-uppsats, Uppsala universitet/Kulturgeografiska institutionen

   Författare :Melanie Balasingam; [2024]
   Nyckelord :Densification; urban sustainability; green space; well-being; Eriksberg;

   Sammanfattning : As Uppsala’s population is in constant growth, Uppsala Municipality has designed a plan to densify Eriksberg and provide more residential homes, while localizing facilities for essential services and social infrastructure (Uppsala kommun, 2017:4). This will affect various green spaces in Eriksberg, which are an important part of the district and have long characterized the area (Lagergren et al. LÄS MER

4. 3. Tillbaka till dåtiden : En explorativ studie om motiv till att flytta hus

   Kandidat-uppsats, Umeå universitet/Institutionen för geografi

   Författare :Filip Martinell Sandberg; [2023]
   Nyckelord :Husflytt; Flytta hus; omlokalisera hus;

   Sammanfattning : The purpose of this study is to gain an increased insight into what motivates people to relocate houses in Sweden and how it differs depending on which areas the houses relocate between. The purpose of the study is also to see if the motive for relocating houses changes after the relocation of a house. LÄS MER

5. 4. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

   Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Författare :Araitz Claramunt Oregi; [2023]
   Nyckelord :LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

   Sammanfattning : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. LÄS MER

7. 5. Vill man synas det minsta ska man finnas på insta : En kvalitativ studie om elitsatsande fotbollsklubbars strategiska kommunikation

   Kandidat-uppsats, Karlstads universitet

   Författare :Hugo Hallberg; Hanna Liljegren; [2022]
   Nyckelord :Strategic communication; Instagram; social media; Division 1; supporters; Strategisk kommunikation; Instagram; sociala medier; Division 1; engagemang; supportrar;

   Sammanfattning :   Former studies indicate that social media is a good way to communicate with stakeholders which also makes it an interesting and relevant focus for this study. As football is becoming more and more commercialized, the demands that non sports related activities are professionalized are raised ever higher. LÄS MER