Sökning: "web economics"

Visar resultat 1 - 5 av 177 uppsatser innehållade orden web economics.

1. 1. Andrahandsresan

   Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Sarirat Suksing; Miriam Taki; Filippa Rensfelt; [2024]
   Nyckelord :Kundresa; hållbarhet; CSR; second-hand; köpprocess och medvetet konsumtionsbeteende.; Business and Economics;

   Sammanfattning : Syfte: Syftet med denna studie är att undersöka kundresan på andrahandsmarknaden, där utbudet på hyllan i förväg är oklart för konsumenten. Var börjar den, hur går den till och vad händer efter ett köp av ett plagg - det ska denna studie undersöka. LÄS MER

3. 2. The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Camille Buob; Sebastian Franzén; [2023]
   Nyckelord :Business and Economics;

   Sammanfattning : Title: The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories Date of the Seminar: 2nd June 2023 Course: BUSN39 – Degree in Global Marketing – Master Lever Authors: Camille Buob and Sebastian Franzén Supervisor: Burak Tunca Keywords: Product Category, Brand Type, Private Labels, National Brands, Consumer Perceptions Thesis Purpose: The aims of the thesis were (1) to investigate the effect of product categories on the perceptions of relative price, quality, risk, and value and (2) to test a moderation effect of brand types (Private Label or National Brand) on the relationships between the product category and the different perceptions. Methodology: A study was conducted with four different products that were representative of two different product categories - food and household, and within each product category different types of brands were selected - private label and national brand. LÄS MER

4. 3. The Bouquet of Wine Consumption Drivers

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Pauline Bernadette Brussat; Olle Grönvall; [2023]
   Nyckelord :Wine research; consumer behaviour research; consumer motivation; personal involvement; wine consumption; generational research; Swedish wine market; Gen Z and Millennials; Business and Economics;

   Sammanfattning : Thesis purpose: The core aim of this research is to confirm the application of the research model established by Taylor et al. (2018), focusing on intrinsic motivation, extrinsic motivation, and personal involvement, predicting wine consumption in Sweden. LÄS MER

5. 4. Relationskontinuitet vid typ 2-diabetes, en lönsam strategi? : En litteraturstudie

   Kandidat-uppsats, Högskolan i Skövde/Institutionen för hälsovetenskaper

   Författare :Hibak Mohamed Dubad; [2023]
   Nyckelord :Continuity of care; diabetes mellitus type-2; health economics; costs of care; Relationskontinuitet; diabetes typ-2; hälsoekonomiska effekter; vårdkostnad;

   Sammanfattning : Bakgrund: Prevalensen för Diabetes mellitus typ 2 ökar i världen och antalet förväntas stiga till 783 miljoner år 2045. Sjukdomen är kronisk och kräver långtidsvård vilket gör att den globala kostnadsbördan förblir hög. LÄS MER

7. 5. Local food networks - value creation and the role of the producer

   Master-uppsats, SLU/Dept. of Forest Economics

   Författare :Joakim Mattsson; [2023]
   Nyckelord :Actor-network theory; alternative food network; REKO; Schwartz value theory; service-dominant logic;

   Sammanfattning : The rise of interest in local food has given rise to many new forms of food supply chains, socalled Alternative food networks. One such network is the Facebook-based REKO, where consumers can purchase food products directly from the producers without intermediaries. This has also given rise to new forms of values regarding food. LÄS MER