Sökning: "CRM in IT"

Visar resultat 1 - 5 av 251 uppsatser innehållade orden CRM in IT.

  1. 1. SIMULATION TRAINING: FROM THE STUDENTS' POINT OF VIEW

    Kandidat-uppsats,

    Författare :Hygrell Sandra; Alexandra Jernstedt; [2023-03-16]
    Nyckelord :;

    Sammanfattning : Background: Simulation training is a well-grounded concept that is used to increase and maintain safety in various industries such as aviation, military, and health care. Simulation training is today an integrated part of the Bachelor programme in nursing. LÄS MER

  3. 2. "How can tech startups enhance their customer retention and acquisition

    Magister-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

    Författare :Danut Avram; Oluwadamilola Olaitan; [2023]
    Nyckelord :Customer retention; Customer acquisition; Social media marketing; User engagement; Brand awareness; Tech startups; Customer relationship management CRM ; Trust; Targeted advertisement.;

    Sammanfattning : This  research  emphasizes  the role  of  social  media  in  customer  acquisition  retention.Furthermore, it investigates insights that have the potential to benefit tech startups inshaping  their  strategies  and  effectively  allocating  resources  to  achieve  consistentcommunication with their customer base. LÄS MER

  4. 3. Prediction Models for TV Case Resolution Times with Machine Learning

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Borja Javierre I Moyano; [2023]
    Nyckelord :Datasets; Machine Learning ML ; Prediction; Resolution Time RT ; Solve Time; TV Cases; Trouble Tickets TT ; Customer-Related Trouble Tickets Resolution Time; CRM system; BI system; Telecommunications; Dataset; Machine Learning ML ; Prediction; Resolution Time; Solve Time; TV Cases; Trouble Tickets TT ; Kundrelaterade problem Tickets Resolution tid; CRM-system; BI-system; Telekommunikationer.;

    Sammanfattning : TV distribution and stream content delivery of video over the Internet, since is made up of complex networks including Content Delivery Networks (CDNs), cables and end-point user devices, that is very prone to issues appearing in different levels of the network ending up affecting the final customer’s TV services. When a problem affects the customer, and this prevents from having a proper TV delivery service in devices used for stream purposes, the issue is reported through a call, a TV case is opened and the company’s customer handling agents start supervising it to solve the problem as soon as possible. LÄS MER

  5. 4. A Predictive Analysis of Customer Churn

    Kandidat-uppsats, KTH/Matematisk statistik

    Författare :Olivia Eskils; Anna Backman; [2023]
    Nyckelord :Churn prediction; CRM; optimization; applied mathematics; machine learning; gradient boosting; random forest; logistic regression; insurance industry; Kundbortfall; CRM; optimering; tillämpad matematik; maskininlärning; gradient boosting; random forest; logistisk regression; försäkringsbranschen;

    Sammanfattning : Churn refers to the discontinuation of a contract; consequently, customer churn occurs when existing customers stop being customers. Predicting customer churn is a challenging task in customer retention, but with the advancements made in the field of artificial intelligence and machine learning, the feasibility to predict customer churn has increased. LÄS MER

  7. 5. Införandet och tillämpningen av CRM i svenska myndigheter : En fenomenografisk studie om hur CRM upplevs av medarbetare på svenska statliga myndigheter

    Master-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Luwam Abrha; [2023]
    Nyckelord :Customer Relationship Management; New Public Management; Efficiency; Communication; Organizational change; Isomorphism.; Customer Relationship Management; New Public Management; Effektivitet; Kommunikation; Organisationsförändring; Isomorfism.;

    Sammanfattning : I föreliggande uppsats studeras tillämpningen av Customer Relationship Management i svenska statliga myndigheter, med särskilt fokus på berörd personals uppfattningar om CRM-system. Undersökningar kring ämnet har tidigare verkställts i bland annat Västeuropa och USA och i dessa studier har tonvikt lagts på hur verksamhetens effektivitet har påverkats av CRM, men inga undersökningar av liknande slag har ägnats åt svenska myndigheter. LÄS MER