Sökning: "Customer-centric Value Proposition"

Visar resultat 1 - 5 av 7 uppsatser innehållade orden Customer-centric Value Proposition.

  1. 1. Konsumentcentrerad innovation – den hemliga kryddan inom livsmedelsindustrin : Hur en livsmedelsproducent kan blir mer konsumentcentrerad i sin produktutveckling

    Master-uppsats, Linköpings universitet/Industriell ekonomi

    Författare :Viktor Storsved; Oscar Säfström; [2023]
    Nyckelord :Innovation; open innovation; business model; value creation; service logic; customer centric innovation; food producer; product development; food industry; Innovation; konsumentcentrerad innovation; affärsmodell; värdeskapande; produktutveckling; livsmedelsindustrin; livsmedel; öppen innovation; producent; livsmedelsproducent;

    Sammanfattning : Matbranschen är en bransch där få stora innovationer sker. Under de senaste åren har marknaden sett en kraftig utveckling av återförsäljares egna varumärken vilka konkurrerar ut befintliga produkter från livsmedelsproducenter genom deras billigare pris. LÄS MER

  3. 2. Value creation within a digital service platform through the lens of service-dominant (S-D) logic : A case study of Eljun’s digital payment platform

    Master-uppsats, Uppsala universitet/Industriell teknik

    Författare :Lena Baum; Imge Günes; [2023]
    Nyckelord :value creation; value co-creation; value proposition canvas; digital platform; service-dominant logic;

    Sammanfattning : The number of companies who base their business model on digital platforms has increased in the recent years. Successful examples of digital platforms are e.g., Airbnb, Klarna or Uber. LÄS MER

  4. 3. Value Proposition of Autonomous Electric Trucks in the Freight Industry : A Qualitative Study of Transport Buyers

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Emilia Nordström; Edvin Ramberg; [2023]
    Nyckelord :Autonomous Electric Truck logistics; Customer-centric Value Proposition; Digitisation; Transport buyers’ needs and pain points; Autonom elektrisk lastbilslogistik; kundcentrerat värdeerbjudande; digitalisering; transportköpares behov och utmaningar;

    Sammanfattning : This study explores the value proposition of Autonomous Battery Electric Trucks (ABETs) in the transportation industry, and offers insights into customer perceptions and potential challenges regarding this emergent technology. The aim of the study is to understand customer needs, address implementation issues, and evaluate opportunities for Logistics Service Providers (LSP) to adopt ABETs. LÄS MER

  5. 4. 2018 - an IPA Odyssey: A single case study of how an Intelligent Personal Assistant should be constructed to align with the value proposition of Lynk & Co

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Philip Smith; Vincent Tollesson; [2018-08-02]
    Nyckelord :HRI; Human-Robot Interaction; IPA; Intelligent Personal Assistant; Customer-centric; Service-dominant logic; User acceptance; Value proposition; Value proposition canvas;

    Sammanfattning : No one can forecast how the world will look like in the future, but one can tell that it will be a completely different one from today. Companies are investing substantial amounts of money in new technology, with one of the latest innovation being robots and how humans want to interact with these. LÄS MER

  7. 5. Exploring value proposition of service offerings in telematics system

    Master-uppsats, Mälardalens högskola/Innovation och produktrealisering

    Författare :Raghukulesh Achi; [2018]
    Nyckelord :;

    Sammanfattning : Services are making a huge impact in the business sector especially in the developed countries. As services are customer-centric, there is a need for an enhanced process framework connected to integrated service development. LÄS MER