Sökning: "organizational CSR communication"

Visar resultat 1 - 5 av 40 uppsatser innehållade orden organizational CSR communication.

  1. 1. CSR EMBEDDED IN THE CORPORATE DNA : A QUALITATIVE CASE STUDY OF CSR-BRANDING AND SUSTAINABILITY REPORTING WITHIN A NORDIC MULTI-BRAND ORGANIZATION IN THE BEAUTY INDUSTRY

    Magister-uppsats, Umeå universitet/Företagsekonomi

    Författare :Emelie Rantatalo; Linda Jonsson; [2023]
    Nyckelord :corporate social responsibility; corporate branding; CSR- branding; sustainability reporting; stakeholders;

    Sammanfattning : CSR-branding has gained recognition and promotes organizations to incorporate CSRinitiatives into their branding strategies. Conversely, executing an effective CSR-brandingstrategy presents challenges such as aligning relevant initiatives with the corporate brand,assessing internal resources, and engaging external stakeholders. LÄS MER

  3. 2. Bridging the Gap: Converging Finance and Strategic Communication for Sustainable Impact

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Julia Czajkowski Mikalsen; [2023]
    Nyckelord :strategic communication; sustainability communication; sustainable investments; Swedish banks; financial advisors; advisory meetings; paradoxes; perspectives of CSR; Social Sciences;

    Sammanfattning : The pressing issue of sustainability necessitates a broader collaboration span across all fields, such as finance and communication. Investments hold substantial power in the current sustainability reform, and it is therefore crucial that they not only meet the escalating demands of society but also actively contribute to forging a better future. LÄS MER

  4. 3. Organiseringsprocessen av livsmedelsbutikers hållbarhetsarbete : -En kvalitativ studie om ekologisk hållbarhet och internkommunikation

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för ekonomistyrning och logistik (ELO)

    Författare :Moa Ljungberg; Nykvist Michaela; [2022]
    Nyckelord :Organization; CSR; ecological sustainability; internal communication; sustainability management; Organisering; CSR; ekologisk hållbarhet; internkommunikation; hållbarhetsstyrning;

    Sammanfattning : Inledning: Företag har idag ett större krav på sig att värna om miljön eftersom produktion och konsumtion står för en stor del växtgasutsläpp. Ledning och chefer behöver därför organisera sitt hållbarhetsarbete över hela verksamheten. LÄS MER

  5. 4. Impact of Communication of CSR Initiatives on Employee Commitment in Professional Service Firms: A Case Study of the Big Four in Sweden

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Sofia Kekkonen; Johanna Koch; Nadia Staude; [2022]
    Nyckelord :Corporate social responsibility; employee commitment; affective organizational commitment; CSR communication; professional service industry; employee engagement; employee motivation; Business and Economics;

    Sammanfattning : Researches of the previous years have primarily focused on the impact of corporate social responsibility (CSR) and the communication thereof, yet there has been relatively few studies investigating the impact on internal stakeholders, namely employees. The organizational commitment of employees is influenced by different factors and it is important to investigate to determine the degree to which CSR can contribute to the affective organizational commitment of employees. LÄS MER

  7. 5. The implementation of strategic CSR in small and medium-sized enterprises through leadership, communication, and decision-making processes : A qualitative study within the hotel industry

    Magister-uppsats, Malmö universitet/Institutionen för Urbana Studier (US)

    Författare :Cécile Marie Andrée Bru; Stella Hrvatin; [2022]
    Nyckelord :Strategic CSR Implementation; hotel industry; SMEs; leadership; decision-making; communication;

    Sammanfattning : This paper analyzes how Small and Medium-Sized Enterprises, SMEs in the hotel industry implement strategic Corporate Social Responsibility, CSR through the lenses of leadership, decision-making, and communication. Additionally, this research explores how the implementation differs between small and large hotel companies. LÄS MER