Sökning: "users"

Visar resultat 26 - 30 av 11657 uppsatser innehållade ordet users.

  1. 26. Den sociala folkbibliotekarien : en kvalitativ studie om folkbibliotekariers yrkesidentitet i en digital värld

    Kandidat-uppsats, Högskolan i Borås/Akademin för bibliotek, information, pedagogik och IT

    Författare :Simon Lund; Joel Niklasson; [2024]
    Nyckelord :Yrkesidentitet; digitaliseringen; digital teknik; folkbibliotekarier; social kontext; sociala praktiker;

    Sammanfattning : The purpose of this study is to gain a deeper understanding of how the professional identity of public librarians is created and shaped in connection with the digitization of society. The data collection method used, has been semi-structured interviews where five Swedish public librarians were asked questions regarding their experiences and perceptions of the increasingly digital nature of the public librarian profession, and how it has come to affect their work. LÄS MER

  2. 27. Är betald UGC det nya sättet att göra reklam på?

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Sara Melgar; Madeleine Tran; Linnea Bengtsson; [2024]
    Nyckelord :Varumärkesattityder; Brand Equity; Förtroende; UGC; FGC; Business and Economics;

    Sammanfattning : Title: Is paid UGC the new way to market? Seminar date: 2024-01-11 Authors: Linnea Bengtsson, Sara Melgar, Madeleine Tran Advisor: Clara Gustafsson Key words: Brand attitude, Brand Equity, Trust, UGC, FGC Research questions: How does paid UGC affect customers’ brand attitude in relation to brands within the makeup industry? How does paid UGC affect makeup brands Brand Equity and CBBE? Purpose: The purpose of this study is to investigate how paid UGC affects young adults’ brand attitudes towards makeup brands and how the makeup brands’ Brand Equity is affected by paid UGC. Methodology: This study was constructed through a quantitative method by a survey that was sent out to the authors’ networks and 94 responses were of use. LÄS MER

  3. 28. Beskattning av pixlar : Hanteringen av virtuell egendom i mindre onoterade bolag samt individbeskattningen

    Uppsats för yrkesexamina på avancerad nivå, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Martin Schumacher; [2024]
    Nyckelord :Skatterätt; virtuell egendom; juridik;

    Sammanfattning : Virtual property is fairly unregulated in the Swedish legal system. There has only been one court case where the term virtual property was explicitly mentioned. LÄS MER

  4. 29. Android Malware Detection Using Machine Learning

    Kandidat-uppsats, Blekinge Tekniska Högskola/Institutionen för datavetenskap

    Författare :Rahul Sai Kesani; [2024]
    Nyckelord :Malware; Machine Learning; Random Forest; Sequential Neural Network.;

    Sammanfattning : Background. The Android smartphone, with its wide range of uses and excellent performance, has attracted numerous users. Still, this domination of the Android platform also has motivated the attackers to develop malware. The traditional methodology which detects the malware based on the signature is unfit to discover unknown applications. LÄS MER

  5. 30. Detecting Fraudulent User Behaviour : A Study of User Behaviour and Machine Learning in Fraud Detection

    Uppsats för yrkesexamina på avancerad nivå, Uppsala universitet/Analys och partiella differentialekvationer

    Författare :Patrik Gerdelius; Sjönneby Hugo; [2024]
    Nyckelord :Fraud Detection; User Behaviour; Random Forest; PCA; SMOTE;

    Sammanfattning : This study aims to create a Machine Learning model and investigate its performance of detecting fraudulent user behaviour on an e-commerce platform. The user data was analysed to identify and extract critical features distinguishing regular users from fraudulent users. LÄS MER