Sökning: "website image"

Visar resultat 6 - 10 av 123 uppsatser innehållade orden website image.

1. 6. Taking Corporate Communications and Marketing Strategies to the Next LevelThrough LinkedIn : A Case Study on a Company’s Brand’s LinkedIn

   Master-uppsats, Malmö universitet/Institutionen för konst, kultur och kommunikation (K3)

   Författare :Araitz Claramunt Oregi; [2023]
   Nyckelord :LinkedIn; Social Media Affordances; Social Media Marketing; Corporate Identity; Corporate Brand Identity; Brand Identity; Brand Image; Brand Position; B2B;

   Sammanfattning : This thesis explores how organisations communicate and perform marketing nowadays, with social media platforms at the core of their strategic plan. Due to its high relevancy in B2B, the research is focused on LinkedIn and the effect of its affordances which will help dig deeper into the possibilities of using this particular social media platform as a means to define, build and shape company image and brand identity. LÄS MER

3. 7. Exploring Young Male Perspectives on Gender-Stereotyped Instagram Ads : A qualitative study on Swedish men's engagement towards gender-stereotyped advertisements in the digital context of Instagram

   Kandidat-uppsats, Jönköping University/JTH, Avdelningen för datateknik och informatik

   Författare :Johannes Ahola; Olivia Gunnarsson; [2023]
   Nyckelord :Male engagement; gender stereotypes; advertising; Instagram; social media; young men;

   Sammanfattning : This paper examined male engagement towards gender stereotypes online. We specifically sought to address how men engage with gender-stereotyped advertisements on Instagram, and which interactions they utilize to do so. LÄS MER

4. 8. Selective Kernel Network based Crowding Counting and Crowd Density Estimation

   Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

   Författare :Jinchen Liu; [2023]
   Nyckelord :Crowding Counting; Convolution Neural Network; Selective kernel; Trängselräkning; konvolutionsneuralnätverk; Selektiv kärna;

   Sammanfattning : Managing crowd density has become an immense challenge for public authorities due to population growth and evolving human dynamics. Crowd counting estimates the number of individuals in a given area or scene, making it a practical technique applicable in real-world scenarios such as surveillance and traffic control. LÄS MER

5. 9. Krissituation eller regionens version? : En kvalitativ textanalys av Region Stockholms kommunikation under den så kallade förlossningskrisen 2021 och 2022

   Kandidat-uppsats, Umeå universitet/Institutionen för kultur- och medievetenskaper

   Författare :Cornelia Landén; Cornelia Lyxell; [2022]
   Nyckelord :Region Stockholm; maternity care; crisis communication; crisis management; image repair; situational crisis communication;

   Sammanfattning : In the fall of 2021 Swedish news media reported a maternity care crisis in Region Stockholm. Midwives resigned in protest against deficient working conditions and Region Stockholm appointed a special coordinator to solve the situation. LÄS MER

7. 10. Image Recognition for Solving Google’s reCAPTCHA : An Investigation of how Different Aspects Affects the Security of Google’s reCAPTCHA

   Kandidat-uppsats, KTH/Datavetenskap

   Författare :Oscar Bergström; Jennifer Larsson; [2022]
   Nyckelord :;

   Sammanfattning : In this project, an image recognition solver for Google’s reCAPTCHA was used to investigate how different aspects of the reCAPTCHA challenge affects its efficiency on defending against bots. The aspects that were examined was the type of reCAPTCHA challenge and the object which should be identified in the images. LÄS MER