Sökning: "Banking THESIS"

Visar resultat 1 - 5 av 450 uppsatser innehållade orden Banking THESIS.

  1. 1. En vågskål mellan anpassning och intrång. En kvalitativ studie om hur generation Z uppfattar sin integritet vid riktad reklam online.

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Stina Stensson; [2024-03-01]
    Nyckelord :Generation Z; Integritet; Riktad reklam; Online;

    Sammanfattning : In today's society, the internet is an integral part of people's everyday lives, where every digital interaction creates a unique imprint. Through our online activities, we are carefully tracked and analyzed by various actors, primarily companies, who strive to create advertising that reaches us in our digital habitat. LÄS MER

  3. 2. Optimizing Digital Transformation : Strategies for Private Banking in the Age of Technology

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Rasmus Jämterud; Henrik Widell; [2024]
    Nyckelord :Private banking; Digital tools in banking; Banking industry trends; Relationship marketing; Technology acceptance model TAM ; Customer experience management CEM ;

    Sammanfattning : This thesis delves into the digital transformation of private banking, emphasizing the challenge of balancing technology with the personalized service that high-net-worth clients expect. Employing frameworks like Relationship Marketing, the Technology Acceptance Model, and Customer Experience Management, it examines the integration and impact of digital tools on client relationships and operational efficiency in private banking. LÄS MER

  4. 3. Food Banks: An eco-social solution? Critical perspectives on food charity in Europe

    Master-uppsats, Göteborgs universitet/Institutionen för socialt arbete

    Författare :Pauline Rittel; [2023-11-03]
    Nyckelord :food banks; Europe; Doughnut model; eco-social research; sustainability;

    Sammanfattning : This aim of this thesis was to investigate food banking organisations as part of food charity on different governance levels within the EU in relation to aspects of sustainability. The Doughnut model after Raworth (2017) as an element of eco-social research is employed as theoretical underpinning to explore the organisational positioning regarding the societal problems of food waste and food insecurity, as well as the solutions that the organisations envision in relation to sustainability. LÄS MER

  5. 4. Credit Card Fraud Detection by Nearest Neighbor Algorithms

    Master-uppsats, Göteborgs universitet/Institutionen för matematiska vetenskaper

    Författare :Ramin Maghsood; [2023-04-13]
    Nyckelord :Fraud; Bank Fraud; Credit Card Fraud; Fraud Detection; Nearest Neighbor Algorithms;

    Sammanfattning : As the usage of internet banking and online purchases have increased dramatically in today’s world, the risk of fraudulent activities and the number of fraud cases are increasing day by day. The most frequent type of bank fraud in recent years is credit card fraud which leads to huge financial losses on a global level. LÄS MER

  7. 5. Digitaliseringens påverkan på kundrelationer: En jämförande studie mellan banken och dess kunders perspektiv.

    Kandidat-uppsats, Linköpings universitet/Företagsekonomi

    Författare :Bleona Iberhysaj; Yamama Mawed; [2023]
    Nyckelord :Digitalization; digital transformation; banks; customer relationship; customer satisfaction; customer loyalty and trust.; Digitalisering; digitaliserings transformation; bank; kundrelationer; kundnöjdhet; kundlojalitet och förtroende.;

    Sammanfattning : Digitaliseringsfenomenet har inneburit ett ändrat kundbeteende gällande hur kunder numera väljer att hushålla och förvalta sin ekonomi. I och med det ändrade kundbeteendet väljer banker att distribuera många av deras finansiella tjänster digitalt. LÄS MER