Sökning: "Chinese customers"

Visar resultat 1 - 5 av 114 uppsatser innehållade orden Chinese customers.

1. 1. Understanding customer experience and repurchase intention in live streaming shopping: An empirical study in China

   Master-uppsats, Göteborgs universitet/Graduate School

   Författare :Mengjiao Qian; [2021-07-02]
   Nyckelord :Customer experience; customer satisfaction; live streaming shopping; trust; Repurchase intention; price; enjoyment; product quality; interaction quality;

   Sammanfattning : Purpose – The purpose of this study is to identify the influential factors of customer experience within live streaming shopping, and their impact on customer satisfaction and repurchase intention. Moreover, the relationships between customer satisfaction, trust and repurchase intention inside the model will be tested as well. LÄS MER

3. 2. The Business Mode of Cmmercial Education Centers : Factors that Potential Customers Care about and Profitability of a Real Project

   Master-uppsats, KTH/Fastigheter och byggande

   Författare :Zijian Dai; [2021]
   Nyckelord :Commercial education centers; questionnaire survey; DCF analysis; kommersiella utbildningscentra; enkätundersökning; DCF-analys;

   Sammanfattning : Commercial education center is a new business mode that has just appeared in Chinese real estate market in recent years. It is directly derived from the business mode of shopping malls. LÄS MER

4. 3. A comparison of rail and sea freight from Europe to Asia

   Master-uppsats, Lunds universitet/Teknisk logistik

   Författare :Jackie Berg; Louise Pettersson; [2021]
   Nyckelord :Sea freight; Rail freight; Transportation mode selection; Asia; Transportation; Technology and Engineering;

   Sammanfattning : Title: A comparison of rail and sea freight from Europe to Asia Authors: Jackie Berg & Louise Pettersson Supervisors: Jan Olhager, Department of Industrial Management and Logistics, Faculty of Engineering, Lund University Malin Gejde, Shipping Manager, Tetra Pak AB Background: Transportation mode selection has become a more strategic part of a well-functioning supply chain as globalization, environmental concerns, and security requirements have become more important. Currently, sea freight is the most used transportation mode for Tetra Pak when transporting goods between Europe and Asia. LÄS MER

5. 4. The Effects of Online and Offline Customer Experiences on Customer Loyalty in Chinese Fresh E-commerce

   Magister-uppsats, Uppsala universitet/Företagsekonomiska institutionen

   Författare :Zhiqiu Ye; Xinyi Chen; [2020]
   Nyckelord :Fresh e-commerce; Online customer experiences; Offline customer experiences; Customer loyalty; China;

   Sammanfattning : With the gradual upgrade of fresh food consumption in China, the integration of online platforms and retail entities has brought more convenient and diverse fresh food consumption experiences to customers. This thesis is to explore how the customers loyalty in Chinese fresh e-commerce are affected by online and offline customer experience. LÄS MER

7. 5. How China and Nordic countries conceptualise Corporate Social Responsibility : – A study of senior decision-makers’ statements within the banking sector

   Kandidat-uppsats, Högskolan Dalarna/Kinesiska

   Författare :Johanna Fagerström; [2020]
   Nyckelord :sustainability report; sustainable banking; Chinese banks; Nordic banks; sustainability; Corporate Social Responsibility CSR ; Global Reporting Initiative GRI ; green finance; senior decision-maker; tone at the top; Chinese harmony; 13th Five-Year Plan;

   Sammanfattning : The “statement” from senior decision-maker is a section in the sustainability           report, where the most “senior decision-maker” of the institution (such as CEO,            chairman, or equivalent senior position) gives the personal view about the           relevance of sustainability to the ​institution and its strategy for addressing           sustainability. Such a statement is one medium used by company leaders to            communicate their attitudes and values to stakeholders in sustainability reports. LÄS MER