Sökning: "Cultural diversity within companies"

Visar resultat 26 - 27 av 27 uppsatser innehållade orden Cultural diversity within companies.

  1. 26. Vad har påverkat utvecklingen av den etiska klädmarknaden? : En jämförande kvalitativ studie av Storbritannien och Sverige

    Kandidat-uppsats, Högskolan i Borås/Institutionen Textilhögskolan

    Författare :Emma Palmér; Ulrika Sjögren; [2007]
    Nyckelord :ethical clothing; etisk konsumtion; ethical consumption; hofstede and consumption; macro environment; storbritannien; etiska kläder; hofstede och konsumtion; makromiljö; sverige;

    Sammanfattning : There is a growing interest for ethical consumption, in general as well as inthe clothing industry. The consumption of ethical clothes is a complexphenomenon though, where aspects such as quality, style, function, price,time assets, accessibility and ethical attitudes affect the decision making. LÄS MER

  2. 27. Media advertising in Europe - The issue of standardisation from both the business and legal perspective

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Robert Köstinger; [2006]
    Nyckelord :advertising; europe; standardisation; international marketing; Management of enterprises; Företagsledning; management; Business and Economics;

    Sammanfattning : It is clear that media advertising is one of the crucial marketing tools for companies in order to promote their products and services. As we are moving towards more and more economic integration, both on a regional and global scale, the question about standardisation of media advertising has become increasingly important and is nowadays subject to discussion in most international companies. LÄS MER