Avancerad sökning

Hittade 2 uppsatser som matchar ovanstående sökkriterier.

  1. 1. Svenska livsmedelsföretags val av etableringsstrategi : En studie om Abba Seafood och Oatly ABs etablering i Tyskland och Spanien

    Kandidat-uppsats, Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)

    Författare :Therese Edström; [2014]
    Nyckelord :Marknadsföring; Etableringsstrategi; Uppsalamodellen; Hollensen;

    Sammanfattning : Since we all live in an increasingly globalized world where goods and money are transported more easily and with tougher competition, it is a natural step for Swedish companies to establish themselvs abroad in order to increase their gorwth rate and reach more customers. Today all of us belong to the same global network and the purpose of this thesis is to investigate which factors are important for companies when they choose to establish themselvs on a foreign market. LÄS MER

  2. 2. Food Safety Standards and Seafood Exports from Morocco - Catalyst or Barrier?

    Magister-uppsats, Lunds universitet/Nationalekonomiska institutionen

    Författare :Lena Fredriksson; Hanna Wendel; [2006]
    Nyckelord :EU; food safety; Morocco; seafood; exports; Economics; econometrics; economic theory; economic systems; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Business and Economics;

    Sammanfattning : Increased global trade in high-value food products presents new possibilities to developing countries to increase export revenues from agro-food trade. Yet, it also poses new challenges upon these countries to comply with prevailing food safety standards on industrial markets. LÄS MER