Sökning: "The Uppsala internationalization process model"

Visar resultat 11 - 15 av 71 uppsatser innehållade orden The Uppsala internationalization process model.

  1. 11. The oat growth : The way to grow an innovative firm on the European market

    Master-uppsats, Högskolan i Halmstad/Akademin för ekonomi, teknik och naturvetenskap

    Författare :Antonia Melovic; Qazi Toukir; [2020]
    Nyckelord :Innovative firms; Internationalization process; Marketing mix; European markets;

    Sammanfattning : Background: Growth and innovation are two well-known words in particular for the 21st century, however, no previous studies are focusing on the growth of an innovative firm.  Research question: How does an innovative firm enter the European market? What factors makes the internationalization process on the European market successful for an innovative firm?  Purpose: The purpose of this dissertation is to identify initiatives implemented by innovative firms in order to ensure successful growth in the international market. LÄS MER

  3. 12. The rapid internationalization process of mobile application startups

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Amed Nadim; Shahbulat Miserbiev; [2019]
    Nyckelord :Internationalization Strategies; Mobile live-quiz trivia applications; Uppsala model of internationalization; Born-Global Firms; International New Ventures;

    Sammanfattning : Internationalizing has always been a vital part for businesses that seek to explore new markets. As the internet has developed into a massive high speed information portal it has made internationalizing much more easier today than a decade ago. LÄS MER

  4. 13. Internationalization and customer satisfaction : A case study of a luxury knowledge-intensive soft service firm

    Master-uppsats, Mälardalens högskola/Industriell ekonomi och organisation

    Författare :Samantha Shepherd; Alexander Björk; [2019]
    Nyckelord :;

    Sammanfattning : Purpose: The purpose of this study is to investigate if a luxury knowledge-intensive soft service firm can use an existing internationalization model for a future internationalization process. The aim is furthermore to investigate how the main driving forces contribute to customers’ overall satisfaction level in luxury knowledge-intensive soft service firms and how management in a structured manner can work towards establishing a set of standardized procedures for a future internationalization process. LÄS MER

  5. 14. Virtual teams make SMEs leap like frogs : A research regarding how virtual teams influence the internationalization process within a SME

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Författare :Jakob Eriksson; Emanuel Snårelid; [2018]
    Nyckelord :Virtual Teams; Physical Teams; Team; Technology; Internationalization; Uppsala stage model; Network approach; Culture; Challenges; Advantages; Management; SMEs.;

    Sammanfattning : The purpose of this thesis is to examine what impact the new phenomena of virtual teams have on a Swedish SMEs internationalization process. The method of the thesis was decided to be a qualitative study, together with an abductive approach. LÄS MER

  7. 15. Internationaliseringens risker och möjligheter på en komplex marknad : En studie om SEB:s etablering i Kina

    Kandidat-uppsats, Uppsala universitet/Företagsekonomiska institutionen

    Författare :Samuel Hultberg; [2018]
    Nyckelord :Uppsala Internationalization process model; knowledge; commitment; risk; uncertainty; SEB; China; Uppsalamodellen; internationaliseringsprocess; kunskap; engagemang; risk; osäkerhet; SEB; Kina;

    Sammanfattning : Sedan 1980-talet har avregleringen av den finansiella sektorn öppnat nya vägar för svenska bankers internationalisering. Detta har inneburit att de svenska storbankerna i allt större utsträckning blickat utanför Sveriges gränser. Men processen att etablera sig på en ny marknad utomlands är inte riskfri. LÄS MER