Sökning: "product managers"

Visar resultat 1 - 5 av 492 uppsatser innehållade orden product managers.

  1. 1. Venturing Through Economic Disruptions An In-Depth Analysis of Early-Stage Venture Capital in Sweden and Strategic Guidelines for Startup Success in Economic Challenging Times

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Astrid Lundgren; Felicia Muukka; Frida Sandgren; [2024-03-07]
    Nyckelord :Early-stage venture capital; entrepreneurship; investment decisions; economic disruption; startups;

    Sammanfattning : This thesis thoroughly investigates the impact of economic disruptions from 2019 to 2023 on early-stage venture capital in Sweden. It focuses on shifts in investment decisions during financial disruptions, aiming to clarify how economic fluctuations influences investors' decision-making. LÄS MER

  3. 2. Virtuell klädprovning via AR : En kvalitativ studie om hur virtuell klädprovning via Augmented Reality påverkar en konsuments köpbeslutsprocess

    Kandidat-uppsats, Södertörns högskola/Institutionen för samhällsvetenskaper

    Författare :Filippa Åkesson; Mariama Touray; [2024]
    Nyckelord :AR augmented reality ; virtual clothing fitting; purchase decision process; experience; needs; value creation; AR augmented reality ; virtuell klädprovning; köpbeslutsprocess; upplevelse; behov; värdeskapande;

    Sammanfattning : Digitaliseringen och dess teknologiska utveckling har gett upphov till nya digitala lösningar, däribland AR (Augmented Reality) är ett av de digitala verktyg som under de senaste åren fått en ökad uppmärksamhet bland både chefer och forskare. Augmented reality är ett virtuellt verktyg vars innehåll integreras i en användares uppfattning om den verkliga världen. LÄS MER

  4. 3. THE ROLE OF VALUE CREATION IN SUSTAINABLE PRODUCT SERVICE SYSTEM IMPLEMENTATION: A CASE STUDY ON LYNK & CO’S SUBSCRIPTION MODEL

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Carl Provén; Noel Skoglund; [2023-09-22]
    Nyckelord :Product-Service Systems; PSS; Value Creation; Servitization; Strategic Management;

    Sammanfattning : This study contributes to the research field of strategic management by increasing the understanding of how value creation motives impact sustainable outcomes of PSS in the automotive industry, through a case study of Lynk & Co’s Product Strategy Team and their subscription model. The study has been conducted with a grounded theory approach, focusing on the exploratory nature of inductive reasoning. LÄS MER

  5. 4. In Pursuit of Ambidexterity The ambidextrous nature of a small enterprise and its implications on NPD - A Case Study

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Emil Landén; Emil Tullock; [2023-07-20]
    Nyckelord :ambidexterity; ambidextrous; organization; ambidexterity in smaller organizations; corporate culture; new product development;

    Sammanfattning : Innovation is a crucial determinant of success in today’s highly competitive and fast-paced climate. This forces organizations to focus on developing future business solutions while still exploiting their existing resources to stay profitable. LÄS MER

  7. 5. LET’S LEVEL UP OUR COMMUNICATION A Study of Communication Challenges in Game Development Teams

    Kandidat-uppsats, Institutionen för tillämpad informationsteknologi

    Författare :Fina Blomberg; Louise Lind; [2023-02-01]
    Nyckelord :internal communication; multidisciplinary teams; game development; management;

    Sammanfattning : Video games are growing fast in popularity, and while gaming has been primarily an entertainment medium, educators have also realized its benefits as a learning tool. However, little research is done on the complexity of communication in game development projects, though studies of challenges in game development often men-tion communication problems causing delays, stress, and inefficiency. LÄS MER