Sökning: "school"

Visar resultat 1 - 5 av 20184 uppsatser innehållade ordet school.

  1. 1. "Un-masking the Mask-Issue". Examining People´s Meaning-Making Processes and Risk-Cultural Norms regarding Facemasks.

    Master-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Tim Arasimowicz; [2021-07-27]
    Nyckelord :Facemasks; Efficiency; Communication; Media diets; COVID-19; Sensemaking; Meaning-Making; Noticing; Acting; Risk Culture; Trust in Authorities; Anticipation; Accountability; Framing;

    Sammanfattning : While most of the world quickly came to terms with covering their noses and mouths in crowded places, people in Sweden have mostly gone without, riding buses and metros, shopping for groceries, and going to school maskless, with only a few rare souls have covered up (Novus, 2021). Officials from the Swedish Public Health Authority (PHA) have repeatedly argued that masks are not effective enough at limiting the spread of the virus to warrant mass use, insisting it is more important to respect social distancing and handwashing recommendations. LÄS MER

  2. 2. Scenario Planning Analysis of the Industry of Commercial Vehicles - A Strategic Outlook

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Simon Svanberg; Casper Österlind; [2021-07-09]
    Nyckelord :Commercial vehicle industry; Truck; MDT; HDT; Scenario planning; Trend; Technological Transitions; Vehicle-to-vehicle; V2V; Platooning; Fuel cell electric vehicle; FCEV;

    Sammanfattning : The industry of commercial vehicles is undergoing significant changes that affect activities of the complete value chain, as well as how the truck is operated. The industry is shaped by the trends of sustainable and safe transportations, vehicle autonomy, and connectivity. LÄS MER

  3. 3. CHALLENGES WHEN DIFFUSING INNOVATIVE PRODUCTS THROUGH DIGITAL MARKETING - A qualitative research study exploring the major challenges when diffusing innovative products through digital marketing based on a case study of a diving equipment company

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Sophie Längvik; Emma Wallander; [2021-07-09]
    Nyckelord :Product Innovation; Diffusion of Innovation; Communication; Digital marketing; Social media marketing; Content marketing; Influencer marketing; Search engine optimization; Search engine marketing;

    Sammanfattning : The main objective with this study was to explore the major challenges whendiffusing innovative products through digital marketing. The purpose of thisresearch was to bring clarity in what challenges managers for innovativeproducts face when using digital marketing practices, such as Social MediaMarketing, Content Marketing, Influencer Marketing and SEO/SEM to diffusetheir products. LÄS MER

  4. 4. Understanding The Business Value Of Customer Data From Connected Services - An exploratory case study of what business value an emerging automotive OEM can create from customer data generated by connected services

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Clara Segerstedt; Jessica Svedberg; [2021-07-09]
    Nyckelord :business value; value creation; customer data; connected services; vehicle connectivity;

    Sammanfattning : The rapid development of connectivity accelerated by a myriad of emerging technologies contribute to an ever-growing volume of data in which companies have realized the need for, and value of, becoming data-driven. Data, and more specifically, customer data, is thus a promising area for transforming insights into actions which identifies new value creation opportunities to enhance business performance. LÄS MER

  5. 5. SCALING UP SMART CITY LOGISTICS PROJECTS: The Case of the SMOOTh project

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Eleonora Sista; [2021-07-09]
    Nyckelord :Smart Logistics; Smart City Project; Pilot Project; Scale Up; Key Factors;

    Sammanfattning : A large number of smart city logistics projects fail to scale up, remaining a local experimental exercise. Lack of scalability is, in fact, commonly recognized as a major problem. This study aims to determine the key success factors related to the scalability of smart city logistics projects. LÄS MER