Sökning: "Qualitative."
Visar resultat 26 - 30 av 65160 uppsatser innehållade ordet Qualitative..
26. MENINGSSKAPANDE KRING HÅLLBARHET GENOM INTERN KOMMUNIKATION. En kvalitativ studie om den interna hållbarhetskommunikationen på företaget Boehringer Ingelheim
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : This paper aims to give an understanding of how internal communication and sustainability can contribute to sensemaking through different theories about communication, for employees at a global pharmaceutical company. This through top-down management, internal sustainability strategies, together with the usage of different types of channels, messages, and cultures. LÄS MER
27. SAKTA NER ELLER SKROLLA VIDARE? En studie av användarna på TikTok om sin upplevelse av korta medieformat och dess påverkan
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : This study delves into the user experiences and perceptions of short media formats on TikTok and their impact on users' attention spans. Drawing from theoretical frameworks such as attention theory, media ecology, and uses and gratifications theory, the study conducted qualitative interviews with six participants to delve deeper into their experiences. LÄS MER
28. Trygghetens Tegnell. En kvalitativ studie om Folkhälsomyndighetens kommunikatörers syn på pandemins profet
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : Executive summary This research delves into the multifaceted realm of crisis communication, emphasizing its complexities, especially within the unprecedented context of the COVID-19 pandemic. Central to the study is the exploration of how media personification shapes public perceptions and, more specifically, the role of Anders Tegnell, a pivotal figure in the Public Health Agency of Sweden. LÄS MER
29. REVOLVERMAN ELLER BOLAGETS MAMMA? En kritisk diskursanalys av framställningen av kvinnliga och manliga entreprenörer i Dagens Industri
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : Equality in the news media has been a topic of discussion in a variety of contexts and with different aspects throughout history. We continue to ask ourselves what the definition of equality is and when a country can be defined as an equal society. LÄS MER
30. Barbie TM. Från Plastic Fantastic till Empowerment Chic: En Semiotisk Resa genom Barbies Reklamuniversum
Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikationSammanfattning : Exectutive summary Barbie is more than just a toy, she is a phenomenon. Consumers love her as much as others hate her. It has been argued that the doll is damaging young childrens views of themselves and setting them up for a future of striving to achieve impossible beauty standards. LÄS MER