Sökning: "hotel chain"
Visar resultat 16 - 20 av 27 uppsatser innehållade orden hotel chain.
16. Onlineresebyråers påverkan på hotellanställdas relationsskapande till gäster
Kandidat-uppsats, Lunds universitet/Institutionen för tjänstevetenskapSammanfattning : Abstract In 2012, Sweden’s largest magazine in the hospitality industry, Besöksliv, published an article on the conflict between Nordic Choice, a hotel chain, and Expedia, an online travel agency. This conflict spurred our interest in examining the relationship between hotels, online travel agencies, and hotel guests. LÄS MER
17. THE IMPACT OF MERGERS AND ACQUISITIONS ON BRAND VALUE IN THE HOTEL SECTOR DURING THE ECONOMIC CRISIS IN SPAIN. A CASE STUDY OF NH HOTELES & HESPERIA.
Kandidat-uppsats, Högskolan i Halmstad/Sektionen för ekonomi och teknik (SET)Sammanfattning : This dissertation examines the role and impact of the M&A’s created during the economic crisis in the tourism sector on the brand strategy, and their portfolio. We analyze different theories explaining brand concept, the advantages and disadvantages of building a new brand or buying an existing brand, how the portfolio can change after the merger and the concept of rebranding to draw conclusions thought the examination of a case study based on the biggest urban hotel chain in Spain: NH Hotels and its merger with Hesperia. LÄS MER
18. Culture in Service Quality Management at the Ibis hotels : Are cultural backgrounds being considered when working with service quality management in large hotel chains?
Kandidat-uppsats, Institutionen för ekonomi och företagandeSammanfattning : The aim of this thesis is to find out whether or not a guest’s cultural background is being considered when working with service quality management in the Ibis hotels. By doing qualitative interviews with both managers and front-office staff at three different Ibis hotels in the Stockholm area, the thesis analyzes the hotel chain’s way of working with service quality management on several levels of hierarchy within the company. LÄS MER
19. The Employees' Roles on Service Delivery : Case Study on Haibin Hotel & Westin Hotel in China
Kandidat-uppsats, Avdelningen för ekonomiSammanfattning : Aim: Nowadays, China‟s hotel industry has developed rapidly and makes a great contribution to service industry. Nevertheless, there are still various problems in the hotel industry. There is a lack of suitable human resource strategies to develop employees qualitatively and quantitatively, which is the main internal reason. LÄS MER
20. Sustainable Tourism Practices in the Hospitality Sector: A Case Study of Scandic
Kandidat-uppsats, Mittuniversitetet; Institutionen för samhällsvetenskapSammanfattning : Recently the interest in green environmentally friendly products and services increased dramatically. This trend does not stop at tourism related products. Therefore, this thesis aims to have a closer look at the sustainability issues in the hospitality industry. LÄS MER