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Visar resultat 6 - 10 av 20 uppsatser som matchar ovanstående sökkriterier.
6. Män, makt, och marinblå kostymer: en bildanalys över hur maskuliniteter iscensätts i Suitsupplys kostymreklamer
Kandidat-uppsats, Lunds universitet/Avdelningen för modevetenskapSammanfattning : This Bachelor’s thesis examines how masculinity is enacted in three different advertising campaigns from the Dutch menswear brand Suitsupply. The material consists of six photos, which are analyzed using visual semiotic analysis based on Barthes’ theories. To categorize the masculinity, theories from Connell, Halberstam and Nordberg are used. LÄS MER
7. 3D som stöd vid produktutveckling : Undersöker gradering av avatar utifrån kroppsmåttlista samt passformsåtergivelse i 3D för överdelsplagg herr
Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomiSammanfattning : Grunden för arbetet bygger på uppdragsgivarens intresse att arbeta med 3D simulering för passformsbedömning av klädesplagg vid produktutveckling. Rapportens syfte är att undersöka programvaran Lectra Modaris 3D version V8R1 funktioner, möjligheter och begränsningar. LÄS MER
8. No, I'm not shopping for my girlfriend! : A Millennial perspective on gender in fashion retail
Master-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomiSammanfattning : The idea of this thesis is to achieve deeper understanding of how gender is materialised in the retail environments of brands challenging the traditional division between male and female especially in their marketing and style direction. Furthermore, the research aims to give deeper understanding on how the gendered shop environments are understood by a sample of Millennial consumers and how the consumers reflect on gender in these settings. LÄS MER
9. Fashioning the political statement : A qualitative study into the duality of postfashion
Kandidat-uppsats, Lunds universitet/Avdelningen för modevetenskapSammanfattning : The aim of this study is to examine the interrelationship between contemporary French luxury fashion and political struggles by examining the garments with explicit political statements from the ready-to-wear spring/summer 2015 Chanel runway, the ready-to-wear spring/summer 2017 Dior runway and the menswear fall/winter 2017 Balenciaga runway analysis as to discern the possible reasons and effects of the making of these statements. The focus of this thesis is to examine the way political struggles, as immaterial social relationships, can be commodified into garments, as according to the Marxist situationist theories of Guy Debord, and how the commodification in question by haute couture houses, rich with the sociological notion of cultural capital as described by Pierre Bourdieu, can have a potential effect on the formation of both fashion discourses and political discourses by using Foucauldian discourse analysis. LÄS MER
10. Henry Poole & Co. : How a 200-year old bespoke tailor have managed to stay modern.
Magister-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomiSammanfattning : Background: During the last decade or so the century old bespoke tailors on Savile Row have become the epitome of luxury brands as far as menswear is concerned. At the same time, the different establishments on Savile Row have started to modernise themselves through various means to better fit into today’s fast paced retail-market. LÄS MER
