"Är man tjej får man inte ta plats, man får inte vara kaxig" : En kvalitativ studie om hur boxarna Mikaela Laurén och Klara Svensson framställs i svensk kvällspress

Sammanfattning: The aim of this bachelor thesis was to examine how Swedish tabloids portrayed Sweden’s greatest female boxers Mikaela Laurén and Klara Svensson the time before and the time after their great meeting at Hovet the 10th of September. We examined the following questions: Which gender roles are given to Sweden’s greatest female boxers Mikaela Laurén and Klara Svensson in Swedish tabloids and how is the interplay between media and the figures in the text described in the Swedish tabloids?   We used narrative analysis to investigate 14 texts from Aftonbladet and Expressen which were related to the match at Hovet. We found that the two boxers were portrayed differently. Laurén was portrayed as the bad girl who had to fight hard to get to where she is. She is tough and she is the one that comes with mean comments and gives media the real intrigues and she likes to use props. She believes she has a greater purpose, to get female boxing acknowledged on the media agenda. Svensson is portrayed as the good girl, she is more girly and is portrayed as if she seems to think that she is a better person than Laurén and therefore pity her when Laurén creates drama in the media. Svensson tries to convince the media that she is a tough girl but is still portrayed as more girly. Both Laurén and Svensson were also portrayed with their roles outside of boxing, as girlfriends which is common for female athletes. The meeting seems to be perfect for both the media and the boxers team. The meeting is portrayed as the final battle between good and evil.