Sökning: "CRM implementations"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden CRM implementations.

  1. 1. Utmaningar vid CRM-implementering : En tvärvetenskaplig fallstudie om implementering av CRM-system hos en tidningskoncern

    Master-uppsats, Uppsala universitet/Institutionen för informatik och media; Uppsala universitet/Företagsekonomiska institutionen

    Författare :Linus Andersson; Evin Hassan; [2023]
    Nyckelord :CRM implementations; change management; change resistance; information systems; management;

    Sammanfattning : This study is about Customer Relationship Management (CRM) and implementation of CRM systems. The study aims to identify and investigate which challenges are experienced during CRM implementation at a newspaper group and how those challenges have been handled. LÄS MER

  3. 2. Technology and the Implementation of CRM in Norwegian Football

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Carl Mårtensson; Marius Nilsen; [2014-12-05]
    Nyckelord :CRM; Technology; Implementation; Structurational Model;

    Sammanfattning : Purpose: This article aims to identify how understanding technology’s role in CRM implementations can benefit sales and marketing. Methodology: The research was designed to investigate the CRM-implementation taking place in the Norwegian top football division. LÄS MER

  4. 3. Analysis and improvements of information management - A case study about information management at an SME

    M1-uppsats, Lunds universitet/Teknisk logistik

    Författare :Marcus Lindén; [2014]
    Nyckelord :Information System; ERP Enterprise Resource Planning ; CRM Customer Relationship Management ; WMS Warehouse Management System ; FMIS Financial Management Information System ; Return of Investment ROI ; Technology and Engineering;

    Sammanfattning : Bakgrund: OF Ekeri är ett nationellt företag med kontor i Markaryd. De levererar och hyr ut ett stort utbud av olika typer av lastbilssläp som till exempel släpvagnar, påhängsvagnar och reservdelar. Nästan alla företag i dag har någon form av informationssystem, men många av dem är ineffektiva. LÄS MER

  5. 4. Evaluation of development platforms : building financial online applications

    Master-uppsats, PELAB - Laboratoriet för programmeringsomgivningar

    Författare :Daniel Svensson; [2011]
    Nyckelord :Oracle; ADF; Silverlight; WCF; RIA; Evaluation; Programming environments; .NET; JDeveloper; Visual Studio; C#; Lightswitch; Microsoft;

    Sammanfattning : CRM Treasury Systems AB is one of the Nordic Countries’ leading companies within treasury management. Their main product CRM Finance is a software program for financial administrators with roots back to the early 90s. LÄS MER

  7. 5. CRM Impact - Experiences from some multinational companies

    Kandidat-uppsats, Akademin för hållbar samhälls- och teknikutveckling

    Författare :Hakan Yayintas; Jasmina Bjelevac; [2010]
    Nyckelord :CRM; CRM impact;

    Sammanfattning : Problem Discussion:  CRM has a growing trend of popularity in recent years within the multinational industrial companies, but at the same time; CRM initiatives achieved high failure rates to the point that it has become more common for CRM implementations to fail than to succeed. Thus as a result, the majority of companies fail to achieve CRM Impact in their organizations. LÄS MER