Sökning: "Lovisa Gunnarsson"

Visar resultat 1 - 5 av 12 uppsatser innehållade orden Lovisa Gunnarsson.

  1. 1. Are consumers habitual liars? A quantitative study of factors influencing swedish consumers' purchase intention for sustainable products

    C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

    Författare :Nellie Gunnarsson; Lovisa Hedvall Rosqvist; [2022]
    Nyckelord :Sustainability; Sustainable consumption; Theory of Planned Behavior; Attitude-behavior gap;

    Sammanfattning : Overconsumption has become an increasing global challenge in the last decades, followed by an awareness of the need to change consumption behaviors to sustainable purchasing decisions. The purpose of this quantitative study is to create a better understanding of the drivers and their effects on sustainable purchasing behavior. LÄS MER

  3. 2. Evaluation of using bioplastics for lab consumables

    Kandidat-uppsats, Uppsala universitet/Institutionen för materialvetenskap

    Författare :Lovisa Mäepea Nilsson; Emelie Gunnarsson; Sara Mardini; Fartun Nuur Yusuf; Jesper Nyström; [2022]
    Nyckelord :bioplastics; Biotage; sustainability; green washing; biopolymers; PLA; bio-based; environment; PHA; PP; PE; chemical properties; bioplaster; hållbarhet; bio-polymerer; bio-baserad; miljövänlig;

    Sammanfattning : The use of plastic has increased markedly in recent years which has led to more fossil fuels being used and more plastic in nature. This is a literature study that researches on how bio- based plastics can be used instead of plastics made from fossil fuels. LÄS MER

  4. 3. Make a Fashion Statement with Transparency: An experimental study on the antecedents of consumers’ perceptions of brand transparency

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lovisa Gunnarsson; Maria Victoria Rocha Guerrero; [2019]
    Nyckelord :Brand Transparency; Brand Effort; Message Sidedness; Sustainability Involvement; Apparel Industry; Business and Economics;

    Sammanfattning : Thesis purpose: The purpose of this paper is to investigate the antecedents of brand transparency and test their impact on the customers’ perception of transparency within the apparel industry. More specifically, the study has two objectives firstly, to identify the antecedents of consumers’ perception of brand transparency, and secondly, to empirically test the identified antecedents and their impact on the perception of brand transparency. LÄS MER

  5. 4. To Fly or Not Fly?

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lovisa Gunnarsson; Cecilia Alexandra Thuy Finell; Davide La Rocca; [2019]
    Nyckelord :SAS; Carbon Offsetting; Climate Compensation; Greenwashing; Airline Industry; Corporate Reputation; Business and Economics;

    Sammanfattning : .... LÄS MER

  7. 5. "Sju av fyra" - är det verkligen möjligt? : En systematisk litteraturstudie om svårigheter inom matematikområdet bråk.

    Uppsats för yrkesexamina på avancerad nivå, Linnéuniversitetet/Institutionen för matematik (MA)

    Författare :Lovisa Schuller; Caroline Gunnarsson; [2018]
    Nyckelord :concrete level; semiconcrete level; semiabstract level; abstract level; the gap; bråkräkning; konkret; abstrakt; svårigheter;

    Sammanfattning : Det här är en systematisk litteraturstudie med inriktning mot skolans lägre åldrar. Studiens syfte är att undersöka vilka svårigheter eleverna möter när de arbetar med området bråk i matematiken. LÄS MER