Sökning: "Ola Lund"

Visar resultat 1 - 5 av 18 uppsatser innehållade orden Ola Lund.

  1. 1. Kan vi lita på ett Premium Fashion företags hållbarhetsarbete?

    Kandidat-uppsats, Lunds universitet/Institutionen för tjänstevetenskap

    Författare :Sara Perlman; Filippa Waldenström Bjørn; [2023]
    Nyckelord :Keywords: Sustainability; Green Marketing; Legitimacy; Institutional Organisation; Corporate Social Responsibility; Certifications; Premium Fashion Company; Business and Economics;

    Sammanfattning : Translated title: Can We Trust a Premium Fashion Company's Sustainability Work?: A Qualitative Study on a Premium Fashion Company in Germany and How Their Sustainability Work Permeates Through the Whole Company. University/programme: Lund University, Service Management - Retail Course: KSMK65, Service Management: Bachelor's Degree Essay, 15 credits Authors: Filippa Waldenström Bjørn and Sara Perlman Supervisor: Ola Thufvesson (Department of Service Management and Service Studies) Number of pages: 61 Purpose: The thesis aims to study and analyse a German Premium Fashion Company and its sustainability work, how they implement sustainability, and how its sustainability work permeates through the company. LÄS MER

  2. 2. Finns det en framtid för marknadsförare? - En kvalitativ studie om AI:s påverkan på den digitala marknadsförarens yrkesroll och autonomi

    Kandidat-uppsats, Lunds universitet/Institutionen för tjänstevetenskap

    Författare :Milka Daniel; Emma Blomstedt; [2023]
    Nyckelord :Digital marknadsföring; Artificiell Intelligens; Autonomi; Legitimitet; Kreativitet; Business and Economics; Social Sciences;

    Sammanfattning : Titel: Finns det en framtid för marknadsförare? – En kvalitativ studie om AI:s påverkan på den digitala marknadsförarens yrkesroll och autonomi Universitet: Lund Universitet, Campus Helsingborg Ämne/kurs: KSMK65 - Examensarbete för kandidatexamen, 15 högskolepoäng Författare: Emma Blomstedt och Milka Daniel Handledare: Ola Thufvesson Syfte: Studien syftar till att undersöka hur digitala marknadsförare upplever att AI påverkar deras yrkesroll samt om användningen av AI har upplevts påverka marknadsförares autonomi. Frågeställningar: (1) Vilka upplevda effekter har AI på den digitala marknadsförarens yrkesroll? (2) Hur upplever digitala marknadsförare att AI-teknik påverkar deras autonomi? Metod: Uppsatsen utgår från en kvalitativ forskningsmetod med en abduktiv ansats. LÄS MER

  3. 3. Floristic change in the province of Scania in southernmost Sweden 1800-2020: using fragmented data to study landscape-level shifts

    Master-uppsats, Lunds universitet/Examensarbeten i biologi

    Författare :Cassandra Hallman; [2020]
    Nyckelord :Biology and Life Sciences;

    Sammanfattning : Vascular plant observances were compiled for 10 well-documented parishes throughout southernmost Sweden from published floras, herbarium specimens, modern inventories, and a large citizen-science database to provide presence/absence of species from 1800-2020 at the decade level. A regionally-specific database of species-specific plant traits and ecological indicator values was used to examine floristic and ecological changes across an extended timeline which indicates that several of the most apparent conservation issues including climate warming, woody encroachment, and soil chemistry alterations have acted for long over a century. LÄS MER

  4. 4. Servitization in Manufacturing Firms: Exploring Possible Relations Between the Product-Service Systems Offered by Highly Servitized Manufacturing Firms and the Market Environments in which they Operate

    Master-uppsats, Lunds universitet/Produktionsekonomi

    Författare :Max Parkosidis; Edvin Magneteg; [2019]
    Nyckelord :Servitization; Services; Product-Service Systems; Product-Service Continuum; Highly Servitized; Servitization Possibilities; Manufacturing Firm; Market Environment; Internet of Things; Technology and Engineering; Business and Economics;

    Sammanfattning : Title Servitization in Manufacturing Firms: Exploring Possible Relations Between the Product-Service Systems Offered by Highly Servitized Manufacturing Firms and the Market Environments in which they Operate Authors Edvin Magneteg Max Parkosidis Supervisors Ola Alexanderson, Faculty of Engineering (LTH), Lund University Stefan Calling, ASSA ABLOY Entrance Systems Background In recent years, an increasing number of manufacturing firms have started looking towards servitization as a way of developing their business - offering different forms of product-service systems rather than only selling products. There are numerous ways in which manufacturing firms can choose to offer services, and the extent to which different firms have chosen to servitize also varies, with some firms having taken significant steps towards becoming pure service providers. LÄS MER

  5. 5. Conservation of saproxylic beetles in a wooded pasture in northern Scania

    Master-uppsats, Lunds universitet/Examensarbeten i biologi

    Författare :Andreas Schmidt; [2018]
    Nyckelord :Biology and Life Sciences;

    Sammanfattning : The area of wooded pasture in Europe has decreased drastically over the last centuries due to abandoned management. Herrevadskloster is a newly formed nature reserve in northern Scania with an unusually long continuity of being an open, grazed woodland containing large old trees. LÄS MER