Sökning: "Price wars"

Visar resultat 11 - 14 av 14 uppsatser innehållade orden Price wars.

  1. 11. Customer Value Over price in the Battle for More Market share -a case study of Alfa Laval India Limited

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Vinita Batra; Jessica Lister; [2010-06-16]
    Nyckelord :Value creation; Value communication; Price; Price wars; Factors of value; Leveraging values; Market share; Emerging market;

    Sammanfattning : To optimize performance and create competitive advantage, which ultimately leads to greater market share, firm knowledge and understanding of where customer value resides is of upmost importance. Theory indicates that price is a significant factor affecting purchasing decisions but is considered to be of lesser importance for long-term commitments between firms where other factors of customer value play a greater role. LÄS MER

  2. 12. Differential pricing & promotion and their effect on growth of SMEs which offer standardized services : A Case Study of Snowhite Dry Cleaners Pakistan

    Magister-uppsats, Institutionen för teknik och samhälle

    Författare :Abid Naeem; Ssebunnya Henry; [2010]
    Nyckelord :Differential pricing; Promotion; Competitive strategy; Services marketing management; Customer value; Business growth; Marketing management.;

    Sammanfattning : Problem: In bid to stay competitive in the industry, SMEs have to apply several  formal marketing techniques which will help them edge past their competitors regardless of the many operational challenges they are facing. Moreover, through the first questionnaire the authors realized that if the case company could appreciate the use of marketing techniques in the market, it would gain more market share hence realizing organic growth. LÄS MER

  3. 13. The Relationship Between the Price of Oil and Unemployment in Sweden

    Kandidat-uppsats, IHH, Nationalekonomi

    Författare :Hannes Mellquist; Markus Femermo; [2007]
    Nyckelord :unemployment; oil price; granger causality; Sweden;

    Sammanfattning : The dependence on oil has increased in many nations as a result of increasing industrialization and oil has been the factor of many crises as well as many wars. This paper examines how the price of oil affects the unemployment in Sweden. LÄS MER

  4. 14. Bloody Diamonds - Diamonds and Economic Development in Africa

    Magister-uppsats, Lunds universitet/Nationalekonomiska institutionen

    Författare :Karin Bianca Thorsson; [2007]
    Nyckelord :growth; Africa; Blood diamonds; Human Development Index; Voracity effect; natural resources; Economics; econometrics; economic theory; economic systems; economic policy; Nationalekonomi; ekonometri; ekonomisk teori; ekonomiska system; ekonomisk politik; Business and Economics;

    Sammanfattning : Diamonds are regarded to be one of the most valuable natural resources on earth, with an average rough diamond price of $71 per carat in 2000. This gives scope for great economic success in diamond abundant countries. Some of the worlds most diamond abundant countries are found in Africa, ironically also some of the poorest. LÄS MER