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Visar resultat 1 - 5 av 67 uppsatser som matchar ovanstående sökkriterier.

1. 1. Sustainable Effects of Technological Innovation on Business Models : A Case Study on AR in the Grocery Industry

   Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

   Författare :Raphael Bolos; Vlado Grujcic; [2023]
   Nyckelord :Triple Layered Business Model Canvas; Business model; Business model development; Business model Canvas; Digitalization; Grocery Industry; Augmented reality; Technological innovations; Affärsmodell i tre lager Canvas; Affärsmodell; Affärsmodellsutveckling; Affärsmodellen Canvas; Digitalisering; Livsmedelsindustrin; Förstärkt verklighet; Tekniska innovationer;

   Sammanfattning : In the growing digitalization of the grocery industry, it is necessary for traditional grocery retailers to adapt their business models to the new digital era. Augmented reality (AR) and other digital tools have proven to have the ability to transform the grocery business, and it is crucial for traditional grocers to act in order to remain competitive. LÄS MER

3. 2. Analys av hur planering av butiksbelysning ser ut och hur belysningen i exklusiva klädbutiker skiljer sig mot lågprisklädbutiker

   Kandidat-uppsats, Jönköping University/JTH, Byggnadsteknik och belysningsvetenskap

   Författare :Silas Ternström; Henrik Gasslander; [2022]
   Nyckelord :Retail lighting;

   Sammanfattning : A store's appearance and atmosphere impacts the customer's experience, feelings andwillingness to buy (Solomon et al. 2013). The lighting in the store has a great impacton the impressions that the customer gets and has the opportunity to convey differentemotions (Schielke & Leudesdorff, 2015). LÄS MER

4. 3. Lighting as a service: Functional and aesthetic factors applied to retail space

   Magister-uppsats, KTH/Ljusdesign

   Författare :Elsa Frisén; [2022]
   Nyckelord :Lighting as a service; lighting design; retail; circular economy;

   Sammanfattning : The lighting industry has not only approached circularity within production of luminaires but also in contemporary time introduced a model of service that uses circular principles, lighting as a service (LaaS). Lighting as a service offers clients a leasing contract of luminaires including maintenance, upgrades and repairs. LÄS MER

5. 4. Hur konsumenter ser på att prova kläder genom augmented reality : En kvalitativ studie om hur konsumenter upplever klädprovning genom mobile augmented reality

   Kandidat-uppsats, Södertörns högskola/Företagsekonomi

   Författare :Emelyn Celis; Alicia Edberg; [2022]
   Nyckelord :Augmented reality AR ; Mobile augmented reality MAR ; Mobile phone; Application; Virtual and Experience; Augmented reality AR ; Mobile augmented reality MAR ; Mobiltelefon; Applikation; Virtuell och Upplevelse;

   Sammanfattning : Augmented reality has in recent years become a topic that’s frequently discussed among business managers and marketing practitioners, due to the findings that support the technology's ability to influence consumer behavior. The technology is offering consumers exceedingly product information, a pleasurable shopping experience and a greater interactive interface. LÄS MER

7. 5. The distribution of value-added in the fashion industry across countries: The case of the Swedish and Bangladesh ready-made garments sector

   Master-uppsats, Uppsala universitet/Institutionen för geovetenskaper

   Författare :Giulia Tegas; [2022]
   Nyckelord :Sustainable Development; sustainability accounting; international supply chain; value-added distribution; stakeholders; fast fashion; wealth; inequality;

   Sammanfattning : The thesis analyses the trend of value-added distribution over a span of 10 years, from 2011 to 2021, in the international supply chain of fast fashion products between manufacturers in Bangladesh and multinational fast fashion retailers in Sweden. Bangladesh has grown economically thanks to its ready-made garment sector and favorable policies for businesses and foreign investments. LÄS MER