Sökning: "Second-hand online shopping"

Visar resultat 1 - 5 av 17 uppsatser innehållade orden Second-hand online shopping.

  1. 1. Konsumentbeteenden och hållbarhet. En kvalitativ studie av hur konsumentbeteenden påverkar hållbarhetsaspekterna av online försäljning av kosmetiska produkter, inklusive returer

    Kandidat-uppsats, Göteborgs universitet/Företagsekonomiska institutionen

    Författare :Smilla Seeger; Alice Svensson; [2024-02-12]
    Nyckelord :Consumer behaviour; digitalisation; cosmetics; returns; buyer-decision-progress; cognitive dissonance; secondary market;

    Sammanfattning : The ever-growing e-commerce brings many opportunities for society's consumers and businesses. Digitization has strongly contributed to these opportunities and has, among other things, facilitated the search for information and increased the range for the customer. LÄS MER

  3. 2. “The Effects of Sensory Marketing in Physical Second-Hand Stores” : A qualitative study of how applying sensory marketing in a physical second-hand store can influence consumers to choose more sustainable options while shopping for apparel.  

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för management (MAN)

    Författare :Kajsa Carlsson; Carina Klingestam Lundqvist; [2023]
    Nyckelord :Second-hand; Sustainability; Sensory Marketing; Physical Stores; Purchase Decisions; Customer Experience; Fast Fashion;

    Sammanfattning : The emergence of online stores specializing in fast fashion apparel has presented a significant challenge to brick-and-mortar stores and has had detrimental consequences for the environment. Consequently, it is essential for physical stores to stay informed about emerging trends in physical store design. LÄS MER

  4. 3. Second hand + Online + Gen Z = TRUE : A quantitative study on the motivations behind second-hand shopping for clothes online

    Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Företagsekonomi

    Författare :Amanda Häggmark; Fanny Olofsson; [2023]
    Nyckelord :Online shopping second-hand; Generation Z; Impulse Buying Tendency; Perceived Risk; Shopping Motives;

    Sammanfattning : The environmental issues in the world are critical and sustainability becomes more important. There is a certain lack in the textile industry, where the production of clothes is responsible for water pollution, landfill waste and greenhouse gas emission. LÄS MER

  5. 4. The effect of navigability on e-commerce for students

    Kandidat-uppsats, Linköpings universitet/Institutionen för datavetenskap

    Författare :Wilma Petersson; Anna Kärrlander; Erik Bertilsson; Erik Hjalmarsson; Lukas Floberg; Martin Stenström; Per Melin; Viktor Valfridsson; [2023]
    Nyckelord :navigability; navigation; second-hand; web-shop;

    Sammanfattning : The consumer trend towards sustainable purchasing habits online has increased due to the environmental impact of the clothing industry. While second-hand shopping is a popular option, it is often avoided due to the perceived inconvenience. LÄS MER

  7. 5. Triangle Of Reframing : A study of how organizations shape already existing markets through mobilizing market devices

    Master-uppsats, Stockholms universitet/Företagsekonomiska institutionen

    Författare :Ella Heed; David Hellqvist; [2023]
    Nyckelord :Market-Shaping; Market Devices; Actor-Network Theory; Second-Hand Fashion; Purchase Barriers; In-Store; Digital Media; Social Media; E-commerce; Market Studies; Sustainable Shopping;

    Sammanfattning : This study addresses the issue of consumers’ wish to shop more sustainable fashion butinstead turning to fast fashion (Islam et al., 2021; Silva et al. 2020; Wang et al., 2022). LÄS MER