Sökning: "Tourist identity"

Visar resultat 1 - 5 av 59 uppsatser innehållade orden Tourist identity.

  1. 1. Destination Facelift: Unveiling the Dynamic Capabilities that Rejuvenate Madeira Island

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Ivelina Petkova; Sofia Rosin; [2023]
    Nyckelord :Destination Rejuvenation; Dynamic Capabilities; Destination Repositioning; Destination Diversification; Destination Marketing; Madeira Island; Business and Economics;

    Sammanfattning : Title: Destination Facelift: Unveiling the Dynamic Capabilities that Rejuvenate Madeira Island Date of the seminar: 2nd of May 2023 Course: BUSN39: Degree Project in Global Marketing Authors: Ivelina Petkova & Sofia Rosin Supervisor: Magnus Nillson Keywords: Destination Rejuvenation, Dynamic Capabilities, Destination Repositioning, Destination Diversification, Destination Marketing, Madeira Island Research Purpose: The purpose of this research paper is to explore the dynamic capabilities that enable destination repositioning and diversification and investigate how they rejuvenate Madeira Island as a tourist destination. Theoretical perspective: Destination rejuvenation was originally presented as a stage in Butler's (1985) Tourism Area Life Cycle Model (TALC), however, it has become an independent focus area in research that concerns the repositioning and diversification of tourism destinations. LÄS MER

  2. 2. The Impact of Social Media inTourist Identity Creation : A netnographic study of travel posts on Cyprus

    Magister-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Anna Buter; [2023]
    Nyckelord :Tourist identity; Visual content; Social media; Netnography;

    Sammanfattning : Two years after the COVID-19 pandemic it appears that the consumer behaviour oftourism is returning to pre-pandemic unsustainable behaviour. Whereas scholarscontinually stress that tourism needs to transform if it is to remain a viable option forfuture generations. LÄS MER

  3. 3. Ett minne av ett minnesmonument : En tematisk argumentationsanalys om debatten kring uppförandet av ett minnesmonument vid Utøyakaia

    Master-uppsats, Uppsala universitet/Institutionen för ABM

    Författare :Olle Jonsson; [2023]
    Nyckelord :Dark tourism; Memorialization; National memorial; Norway; Politics and culture; Terrorism; Historiska minnesmärken; Konstpolitik; Monument; Mörk turism; Norge; Terrorattentaten i Norge 2011;

    Sammanfattning : This thesis examines the debate regarding the establishment of a memorial to the victims of a national trauma; the terrorist attacks in Norway July 22, 2011. This thesis reflects on how different interest groups are treated regarding the memorial’s design according to the groups’ own opinions and arguments. LÄS MER

  4. 4. Tofta Gnisvärd naturstråk : landskapsanalys och gestaltningsförslag för utveckling av Tofta strand

    Uppsats för yrkesexamina på avancerad nivå, SLU/Dept. of Urban and Rural Development

    Författare :Jenny Hansen; Klara Kåks; [2022]
    Nyckelord :naturstråk; Gotland; Tofta strand; Gnisvärd; analys genom syntes; landskap som språk; ekologisk läskunnighet; integrerad landskapskaraktärsanalys ILKA;

    Sammanfattning : Tofta strand mellan Tofta bad och Gnisvärds hamn är en av Gotlands mest välbesökta stränder. Landskapet har höga värden ur både ekologiska och sociala aspekter, då det på samma gång utgör en spektakulär naturmiljö med hög biologisk mångfald samtidigt som det är ett populärt område för turism och rekreation. LÄS MER

  5. 5. Beer Festival and Place Identity : An Analysis of Munich Oktoberfest And Qingdao International Beer Festival

    Master-uppsats, Uppsala universitet/Teologiska institutionen

    Författare :Rucheng Wang; [2022]
    Nyckelord :beer festivals; place identity; uniqueness; authenticity; liminality; Heimat ; nostalgia; globalisation; modernisation;

    Sammanfattning : As microcosms of German and Chinese societies, Munich Oktoberfest and Qingdao International Beer Festival are important manifestations of local culture. This study intends to answer the following question: to which extent are beer festivals in Germany and China related to local history and the local sense of place? A historical overview of the beer festivals in Munich and Qingdao is provided, as well as an analysis of how people seeking a sense of belonging creatively combine cognitive schemata of modernity with local cultural systems on a symbolic level. LÄS MER