Sökning: "business communication organization"

Visar resultat 1 - 5 av 589 uppsatser innehållade orden business communication organization.

  1. 1. Kontroll i Kaoset - En Fallstudie på Oatlys Kris- och Kommunikationsstrategier

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Samuel-Maxim Petrik; Oscar Holgersson; [2024]
    Nyckelord :Krishantering; Kriskommunikation; Intressenter; Varumärkesaktivism; Hållbarhet; Business and Economics;

    Sammanfattning : Research questions: How do internal and external crisis communication interact with each other and how does this play a role in crisis management in companies that apply brand activism? Purpose: The purpose of this essay is to gain a deeper understanding of how internal and external crisis communication affect each other and how the interaction between these affect the company's crisis management. Methodology: The choice of methodology that was made was based on a hermeneutic research strategy, together with a qualitative research strategy. LÄS MER

  3. 2. Creating The Most Business-Friendly City In Europe - A case study with the region of Gothenburg - A collaboration with Business Region Göteborg

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Emil Wålinder; Johan Rönnlund; [2023-07-20]
    Nyckelord :Innovation; Innovative Power; Business climate; Municipality; Business Region Göteborg BRG ;

    Sammanfattning : Business Region Göteborg, an organization responsible for the business development in the city of Gothenburg as well as a representative in business issues for the 13 municipalities in the Gothenburg region, has developed a strategic business program with the overall objective that the Gothenburg region should be Europe’s most business-friendly city by 2035. Because the program needs approval in each of the 13 municipal councils the program is constructed in a way so that it can be modified as deemed most suitable and relevant for each municipality. LÄS MER

  4. 3. Vem bryr sig om elbolagens varumärken? En kvalitativ fallstudie om Öresundskrafts varumärkeskommunikation under en energikris

    Kandidat-uppsats, Lunds universitet/Institutionen för strategisk kommunikation

    Författare :Ebba Svensson; Amanda Sjövall; [2023]
    Nyckelord :Varumärkeskommunikation; varumärkeskapital; varumärkeslojalitet; energimarknaden; energikris; strategisk kommunikation; varumärkesassociationer; informationsflöde; Social Sciences;

    Sammanfattning : Energikrisen har skapat osäkerhet för både energibolag och konsumenter. Kundnöjdhet och varumärkeslojalitet är avgörande för företags framgång. LÄS MER

  5. 4. HUR EN ORGANISATION KAN ÖKA FÖRUTSÄTTNINGARNA FÖR EN LYCKAD IMPLEMENTATION AV IT. : En kvalitativ studie om hur en offentlig verksamhet kan arbeta med att öka förutsättningarna för en lyckad implementation av IT i en förändringsprocess.

    Kandidat-uppsats, Umeå universitet/Institutionen för informatik

    Författare :Carl-Johan Bratthall; Marcus Wahlgren; [2023]
    Nyckelord :;

    Sammanfattning : Organizations are being more and more dependent on digital platforms and intranets to be as efficient as they can. Digitizing is enabling different ways to streamline operations and make them more effective. The public sector is no different. LÄS MER

  7. 5. Impacts of Covid-19 on Cooperatives in Sweden : a Case Study of Arla Foods

    Master-uppsats, SLU/Dept. of Economics

    Författare :Farhana Sultana; Nourhan Raafat Moustafa Abdelsalam; [2023]
    Nyckelord :Cooperatives; Covid-19; Covid-19 pandemic; resilience; strategy; internal governance; decision making; economic Impact; crisis management; crisis decision-making framework;

    Sammanfattning : Different organizations face diverse challenges to survive during Covid-19. Rare external disruptions due to natural causes such as pandemics affect a company's ability to continue operations, from obtaining raw materials from suppliers to delivering finished products directly to the market. LÄS MER