Sökning: "Linnea Björck"

Hittade 4 uppsatser innehållade orden Linnea Björck.

  1. 1. Höjdmätare för fallskärmshoppning : Metoder för höjdmätning samt framtagning av algoritmer för vald metod

    M1-uppsats, KTH/Hälsoinformatik och logistik

    Författare :Linnea Björck; Johan Petersen; [2019]
    Nyckelord :Mechanical altimeter; digital altimeter; radar; GPS; accelerometer; gyroscope; altimeter; triangulation; trilateration; Mekanisk barometer; digital barometer; radar; GPS; accelerometer; gyroskop; höjdmätare; triangulering; trilateration;

    Sammanfattning : Inom fallskärmshoppning behövs förutom ett välfungerande fallskärmssystem även en precis höjdmätare. Båda är avgörande komponenter när det gäller utrustning för att kunna genomföra ett säkert hopp. LÄS MER

  3. 2. Consumer Perception of Brand Image: Country of Origin and Country of Ownership in Electric Vehicle Brands

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Linnea Björck; Meiru Lu; [2019]
    Nyckelord :Consumer Perception; Country of Origin; Country of Ownership; Brand Image; Electric Vehicles; Business and Economics;

    Sammanfattning : Thesis purpose: To reveal how consumers perceive the brand image of electric vehicles (EV) in the aspects of COO and COOW. That is to expand the understanding of COO and COOW in consumer perceptions and to offer insights to the EV industry from the consumer’s perspective. LÄS MER

  4. 3. Hållbara investeringar - Hur tolkas och används de i varumärkesbyggande syfte?

    Kandidat-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Linnea Björck; Mathias Löfkvist; Molly Dieden Bengtsson; [2018]
    Nyckelord :Hållbara investeringar; ESG; Varumärkesbyggande; Fondförvaltare; Banker; Business and Economics;

    Sammanfattning : Title: Sustainable investments. How are they interpreted and used as a part of branding? Seminar date: 2018-06-01 Course: FEKH29, Degree Project Undergraduate level, Business Administration, Undergraduate level, 15 University Credits Points (UPC) or (ECTS-cr) Authors: Linnea Björck, Mathias Löfkvist, Molly Dieden Bengtsson Advisor: Veronika Tarnovskaya Key words: Sustainable investments, ESG, branding, fund managers, banks Purpose: How fund management companies interpret sustainable investments and how they use sustainable investments in their branding Methodology: The essay has a qualitative research method and uses an abductive research method. LÄS MER

  5. 4. Limited edition: Collaborations between luxury brands

    L3-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Lusiyana Ivanova Dimitrova; Linnea Björck; Alice Fregne; [2018]
    Nyckelord :Limited edition; luxury; co-branding; brand characteristics; Business and Economics;

    Sammanfattning : Purpose: The purpose of this paper is to see what luxury brands gain from a limited-edition collaboration in terms of segment, positioning and target group and based on the identity prism, see what characteristics that are transferred from and to the brands in the collaboration. Design/methodology/approach: First a literature review is presented with relevant theories for the purpose of the paper. LÄS MER