Sökning: "Wine Market"

Visar resultat 1 - 5 av 58 uppsatser innehållade orden Wine Market.

  1. 1. Rekommendationers påverkan på konsumentbeteende : En kvantitativ studie av jämförelse mellan expert- och hållbarhetsrekommendationer inom livsmedelsbranschen

    Magister-uppsats, Karlstads universitet/Handelshögskolan (from 2013)

    Författare :Oscar Karlsson; Ludwig Ziegler; [2023]
    Nyckelord :Recommendations; Consumer Behavior; Decision-making Process; Congruence; Green Marketing; Authority; Rekommendationer; Konsumentbeteende; Beslutsprocess; Kongruens; Grön marknadsföring; Auktoritet;

    Sammanfattning : Previous research indicates that recommendations generally have a positive impact on consumer consumption, however, studies have primarily focused on industries such as film, dining and wine. This study examines the effects of various types of recommendations on consumer behavior within the food industry, where purchases tend to be routine and characterized by automated decision-making processes. LÄS MER

  2. 2. The Bouquet of Wine Consumption Drivers

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Pauline Bernadette Brussat; Olle Grönvall; [2023]
    Nyckelord :Wine research; consumer behaviour research; consumer motivation; personal involvement; wine consumption; generational research; Swedish wine market; Gen Z and Millennials; Business and Economics;

    Sammanfattning : Thesis purpose: The core aim of this research is to confirm the application of the research model established by Taylor et al. (2018), focusing on intrinsic motivation, extrinsic motivation, and personal involvement, predicting wine consumption in Sweden. LÄS MER

  3. 3. Premium price for smaller size? : Testing the relationship between small firm cues and consumers’ willingness to pay for organic wine

    Magister-uppsats, Jönköping University/IHH, Företagsekonomi

    Författare :Louisa Hoppe; Diede Rosmalen; [2023]
    Nyckelord :firm cue; firm size; willingness to pay; organic wine;

    Sammanfattning : Consumer demand for organic products has increased due to growing awareness of climate change and sustainability. However, the higher price of organic products is a barrier for some consumers. LÄS MER

  4. 4. Naturvin - Producenters föreställningar om en certifiering inom Europeiska unionen

    Kandidat-uppsats, Umeå universitet/Institutionen för kost- och måltidsvetenskap

    Författare :Adina Ader; Mathilda Berlin; [2023]
    Nyckelord :Authenticity; Certification; Conscious Capitalism; Natural Wine; Producer Perspective; Autenticitet; Certifiering; Conscious Capitalism; Naturvin; Producentperspektiv;

    Sammanfattning : Följande studie är en induktiv kvalitativ studie baserad på semistrukturerade intervjuer. Syftet var att synliggöra europeiska naturvinsproducenters föreställningar om en certifiering av naturvin reglerad av EU. Studiens bakgrund belyser komplexiteten av begreppet naturvin samt certifieringar och deras effekt på marknaden. LÄS MER

  5. 5. Proactive Paths. Innovative Solutions for Today’s Sustainability Challenges

    L3-uppsats, Lunds universitet/Internationella miljöinstitutet

    Författare :Alisa Horbachevska; Annisa Nur Diana; Ari Ronai Durning; Arianna Sofia Campos Madrigal; Ariel Adimahavira; Bjarke Bjørch-Haderup; Björn Thorsten Rainer Schulz; Daniel Rojas Arias; Daniela Rosa Maria Alfaro Valle; Desirée Pettersson; Diljá Ólafsdóttir; Eidur Thor Árnason; Emiliano Vuillermoz; Emma Wikström; Florencia Linarez; Mario Gustavo Pacheco Portilla; Jacob Willer Holm; Javier Arenas Alonso; Jonelle St Lewis; Joud Alsuhaibani; Justine Auvrignon; Alexa Malick; Lukrecija Vaisyte; Marleen Mammen; Nina Andersson; Patricia Pasaribu; Sanchita Mahajan; Sascha Börgemann; Sergei Sorokin; Simon Schultheis; Simone Cimadomo; Zinyat Gurbanova; Wanying Liu; [2023]
    Nyckelord :circularity; rare earth elements; offshore wind industry; buildings decarbonisation; voluntary carbon market; mental resilience children Ukraine; accelerating innovation; climate adaptation; impact-driven software; wine Alentejo; circular electronics innitiative; nature-based learning; UNIDO; Earth and Environmental Sciences;

    Sammanfattning : .... LÄS MER