Sökning: "ads on Internet"

Visar resultat 1 - 5 av 60 uppsatser innehållade orden ads on Internet.

  1. 1. Natural Language Processing on the Balance of theSwedish Software Industry and Higher VocationalEducation

    Kandidat-uppsats, Mittuniversitetet/Institutionen för kommunikation, kvalitetsteknik och informationssystem (2023-)

    Författare :Emil Bäckstrand; Rasmus Djupedal; [2023]
    Nyckelord :Swedish Software Industry; Higher Vocational Education; Software Engineering; Latent Dirichlet Allocation; Document Frequency Analysis;

    Sammanfattning : The Swedish software industry is fast-growing and in needof competent personnel, the education system is on the frontline of producing qualified graduates to meet the job marketdemand. Reports and studies show there exists a gapbetween industry needs and what is taught in highereducation, and that there is an undefined skills shortageleading to recruitment failures. LÄS MER

  3. 2. Perceived credibility of the organic and sponsored links in the search engine listings : Factors affecting the internet users' perception of the links

    Uppsats för yrkesexamina på avancerad nivå, Luleå tekniska universitet/Institutionen för ekonomi, teknik, konst och samhälle

    Författare :Amelia Hilmersson; [2023]
    Nyckelord :Perceived credibility; source credibility; organic links; sponsored links; search engine marketing;

    Sammanfattning : People choose to spend a large amount of their time on the internet these days, which has led to an increase in search engine marketing. It is a form of online marketing that displays the ads as organic and sponsored links and is considered less intrusive by internet users. LÄS MER

  4. 3. Sociala mediers påverkan på köpbeslut bland konsumenter i åldern 40-60 år

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Andy Garcia; Isra Hallak; [2023]
    Nyckelord :Purchase decision process; electronic word of mouth; social media; generation X; Köpbeslutprocessen; elektronisk word of mouth; sociala medier; generation X;

    Sammanfattning : Purpose: The purpose of the study is to gain a deeper understanding of how Generation X perceive that their purchase decisions are influenced by their use of social media. Method: The study is based on a qualitative research strategy. A semi structured interview was applied. LÄS MER

  5. 4. All reklam är jobbig! Eller?

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Cornelia Brännström; Ellen Larsson; Julia Karlsson; [2022-08-01]
    Nyckelord :Sociala medier; reklam; riktad reklam; influencer marketing; tonåringar; attityd; Attitydmodellen;

    Sammanfattning : We live in a society that is embossed by social media. It has gone from being a platform where you share photos and updates with your closest friends, to becoming a platform that influencers make a financial living on. Today it is almost impossible not to be exposed to advertisements on social media, whether it is ads or influencer marketing. LÄS MER

  7. 5. HEJ GOOGLE! VILKEN ROLL HAR FÖRVÄNTNINGAR FÖR SYNEN PÅ INFLUENCER MARKETING PÅ TIKTOK?

    Kandidat-uppsats, Göteborgs universitet/Institutionen för journalistik, medier och kommunikation

    Författare :Rebecca Elinder; Melina Kälström; [2022-08-01]
    Nyckelord :TikTok; förväntningar; influencer marketing; sociala medier; reklam; genus;

    Sammanfattning : Commissioned by JMG, Gothenburg University, this study has taken on the significance and acceptance of advertising. In today’s society everything is based around the internet and social media platforms. LÄS MER