Sökning: "ce -märkning marknadsföring"
Visar resultat 1 - 5 av 6 uppsatser innehållade orden ce -märkning marknadsföring.
1. Busy Doing Good or Business Doing Good?
D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning; Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategiSammanfattning : The last decade's focus on social entrepreneurship (SE) can be seen as a response to increasing global social challenges. By combining social and environmental values with economic goals, SE has been proven to be a powerful tool in confronting these challenges. LÄS MER
2. Sustainability Integration in Peer to Peer Marketplace Platforms : A Study of Customer Perception and Loyalty
Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)Sammanfattning : Increasing attention to sustainability and environmental concerns implies changes in consumer preferences, whereof companies need to provide offerings characterized with a focus on sustainability laden concepts such as the Circular Economy (CE), aligning with these changes. How to communicate sustainability has therefore become a focus of attention when formulating marketing strategies. LÄS MER
3. Do non-compete covenants affect entrepreneurship and incentives to innovate? : Findings from Europe
Master-uppsats, KTH/Industriell Marknadsföring och EntreprenörskapSammanfattning : Non-compete covenants are clauses in employment contracts that forbid employees from competing with their former employers during a given time period. Recent literature has identified non-compete covenants as a new type of entry barrier to entrepreneurship within high-tech industries, impeding regional innovation, growth and employment. LÄS MER
4. Storytelling som marknadsföringsstrategi för en hållbar innovation : en berättelse om flerbostadshus i trä
Kandidat-uppsats, SLU/Dept. of EconomicsSammanfattning : Den globala uppvärmningen tillsammans med en allt snabbare resursförbrukning till följd av en växande population innebär att det inte längre är hållbart för företag att använda den linjära ekonomiska modellen” take-make-dispose”. Den ekonomiska modellen som har dominerat företagsstrukturen sedan den industriella revolutionen. LÄS MER
5. Effective Repatriation : A case study of Volvo Construction Equipment in Eskilstuna
Magister-uppsats, IHH, EMM (Entrepreneurskap, Marknadsföring, Management)Sammanfattning : Background: Going abroad for a number of years to live and work in a different country and culture is a major change for most people. To make this easier and minimize the risks of facing adjustment difficulties for these people going abroad, companies’ Human resource departments, in particular, have great responsibilities. LÄS MER