Sökning: "personal shopper"

Visar resultat 1 - 5 av 10 uppsatser innehållade orden personal shopper.

1. 1. The use of retail self checkout systems and its influence on the experiences of the Swedish shopper

   Kandidat-uppsats, Malmö universitet/Institutionen för datavetenskap och medieteknik (DVMT)

   Författare :Pontus Berg Nordström; Kin Lok Lee; [2023]
   Nyckelord :Self-service technology SST ; User satisfaction; Human Computer Interaction HCI ; Information and Communication Technology ICT ; Service Quality; Consumer attitudes; Technological Innovation; Supermarkets; Retailing.;

   Sammanfattning : Traditional retail with personal service is becoming scarce. The personal interaction is replaced with self service alternatives, and the consumer is now seen as a co-service producer. LÄS MER

3. 2. Stylingservice som hållbar produkt : Värdet av en konsulterande stylingtjänst för minskad överkonsumtion

   Kandidat-uppsats, Högskolan i Borås/Akademin för textil, teknik och ekonomi

   Författare :Karl Sedeborn Holst; Agnes Ottander; [2023]
   Nyckelord :Consumer behaviour; sustainability; individual-focused advisory consumption; PSS; Konsumentbeteende; hållbarhet; individfokuserad rådgivande konsumtion; PSS;

   Sammanfattning : Dagens konsumtion av kläder hos den genomsnittlige konsumenten består till stor del av överkonsumtion. Ett bristande engagemang samt okunskap om klädkonsumtionens miljöpåverkan är ofta bidragande faktorer till ohållbar konsumtion. LÄS MER

4. 3. "It feels like every company tries to spy on me" - A qualitative study on the underlying elements that drive customer attitudes towards data collection

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Rinata Atina Isho; Erica Timosson; [2022]
   Nyckelord :Personal data collection; big data; autonomy; trust; benefits;

   Sammanfattning : Advancements in technology have proportionally brought the internet closer into our homes throughout the years. This has increased the awareness of data collection among consumers, establishing ethical and legal limitations for companies. The limitations imply that companies need permission from consumers to collect personal data. LÄS MER

5. 4. Det personliga mötet online - En studie om Faceifiering

   C-uppsats, Handelshögskolan i Stockholm/Institutionen för marknadsföring och strategi

   Författare :Sean Demircan; Erhan Can; [2019]
   Nyckelord :Customer interaction online; Customer experience; Service encounter online; Faceifiering; Voiceifiering;

   Sammanfattning : Is it possible to get personalized and customized service in a digital environment? YES! The authors of this paper have created a theoretical innovation that enables a face-to-face service encounter on an e-commerce website. Providing personalized custom service is very important in the physical store, and researchers have long been agreed that it is equally important that there is such an alternative available online. LÄS MER

7. 5. The Unique Nostalgic Shopper : Nostalgia proneness and desire for uniqueness as determinants of shopping behavior among Millennials

   Master-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

   Författare :Matteo Betti; Iram Jahan Dad; [2016]
   Nyckelord :nostalgia; proneness; desire for uniqueness; shopping behavior; marketing; quantitative; european; CSI; consumer styles inventory; personal; historical; hedonic; hedonistic; utilitarian; shopping motivations; consumer behavior;

   Sammanfattning : Millennials, or Generation Y, represent one of today’s most prominent age cohorts: with their increasingly stronger purchasing power and importance in the global economic landscape, it is no wonder that marketers are striving to find new ways to appeal to the taste of this peculiar generation of consumers. Among the various modern research fields in business, one in particular is offering incredibly interesting insights to both scholars and professional marketers: the concept of nostalgia proneness in consumer behavior. LÄS MER