Sökning: "Tone Management"

Visar resultat 16 - 20 av 50 uppsatser innehållade orden Tone Management.

  1. 16. Understanding how automatized personalization with AI can drive value in B2B marketing : A case study of a Swedish industrial equipment manufacturer

    Master-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Elizabeth Anzén; Lukas Ekberg; [2020]
    Nyckelord :AI; B2B; Marketing Automation; Personalization; Value; Value Creation; AI; B2B; automatisk marknadsföring; personalisering; värde; värdeskapande;

    Sammanfattning : In the last decade, marketing automation, a tool for automatic personalization, has been gaining significant traction among marketing professionals. In parallel with the growing adoption trend, many marketing automation platform providers have been extending their offers to include AI features. LÄS MER

  3. 17. Changes in Disclosure Tone after an Incident - Quality and industry spill-over effects

    Master-uppsats, Göteborgs universitet/Graduate School

    Författare :Josefin Dolietis; Fanny Rydberg; [2019-08-08]
    Nyckelord :Disclosure tone; disclosure quality; spill-over effect; industry response; text analysis; activity; optimism; certainty; realism; impression management; information overload; greenwashing;

    Sammanfattning : Background/Purpose: The focus of this report is how the concerned company BP and Oil and Gas (O&G) industry responded to the Deepwater Horizon oil spill in their Sustainability reports. This study examines changes in tone after the incident in order to detect changes in language. LÄS MER

  4. 18. “Fake it till you make it” : En kvalitativ studie om hur rekryterare bedömer personligheter och hanterar utmaningar vid chefsrekrytering

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Melina Nilefrii; Ludvig Persson; [2019]
    Nyckelord :Personality; recruiter; interview; buzzwords; leadership; job advertisement; impression management; contract theory; Personlighet; Rekryterare; Intervju; Chef; Ledarskap;

    Sammanfattning : In order to be hired, an applicant is expected to possess and live up to a variety of requirements. Though competences such as previous work experience and levels of studies are easily presented and measurable, this presumably may not be the case of more inexplicit information such as people's personalities and attitudes. LÄS MER

  5. 19. WoodWinder : MIDI Controlled Recorder

    Kandidat-uppsats, KTH/Skolan för industriell teknik och management (ITM)

    Författare :Anthony Holmberg; Nils Lundqvist; [2019]
    Nyckelord :Mechatronics; Recorder; MIDI; Arduino; Mekatronik; Blockflöjt; MIDI; Arduino;

    Sammanfattning : WoodWinder is a machine whose job is to interpret the signal from a Musical Instrument Digital Interface (MIDI) keyboard and make a recorder play accordingly. This was performed by simulating the two human traits needed in order to play the recorder: providing air flow for the mouthpiece and fingers to cover its holes. LÄS MER

  7. 20. APGAR score as a method for prediction of survival prognosis in newborn puppies and kittens

    Uppsats för yrkesexamina på avancerad nivå, SLU/Dept. of Clinical Sciences

    Författare :Rebecca Axelsson; [2019]
    Nyckelord :APGAR; neonatal mortality; birth weight; neonatal viability; canine; feline;

    Sammanfattning : Neonatal mortality is a widespread problem in small animal medicine, of both economical and emotional concern. In human medicine, the APGAR scoring scale is used frequently worldwide since the 1950’s as an evaluation tool of viability in newborn infants. LÄS MER