Sökning: "international business cultures"

Visar resultat 1 - 5 av 75 uppsatser innehållade orden international business cultures.

  1. 1. Exploring Cross-Cultural Differences in Attitudes Towards SDG12

    Magister-uppsats, Mälardalens universitet/Akademin för ekonomi, samhälle och teknik

    Författare :Jessika Melander; Diana Al-Khameesi; [2023]
    Nyckelord :SDG; Consumer attitude; Cultural values; Hofstede;

    Sammanfattning : Date: 2023/05/30 Level: Master thesis in Business Administration, 15cr Institution: School of Business, Society and Engineering, Mälardalen Authors: Diana Al-Khameesi, Jessika Melander Title: Exploring cross-cultural differences in attitudes towards SDG12  Supervisor: Emre Yldiz Keywords: SDG, Consumer attitude, Cultural values, Hofstede Research question: To what extent individuals’ attitudes towards SDG12 vary across cultures?  Purpose: To what extent the importance of cultural values of individuals has influenced consumer attitude towards SDG12 and what implications this have for the SDGs being marketed as international goals.  Method: A quantitative study; collecting 230 valid responses from individuals across multiple countries. LÄS MER

  2. 2. Why are some people better than others? : Is it because of their cultural background, personal competence, or company’s influence?

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för marknadsföring och turismvetenskap (MTS)

    Författare :Abdul Rafay; Elanur Ozbutun; [2023]
    Nyckelord :Cross-cultural communication; Individual competence; Culture; Company influence; International Business; Intercultural interactions; Negotiations; Cultural and Social Intelligence; Success;

    Sammanfattning : In the last few decades, due to the exponential rise in interconnectivity and globalization the importance of cross-cultural communication has been a hot topic to research more about. Due to this increase and more frequent interactions business individuals have started giving cross-cultural environments the attention it needs to address the challenges at hand. LÄS MER

  3. 3. Cultural awareness for competitiveness in the global market  IKEA’s Japan adventures as case study

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för organisation och entreprenörskap (OE)

    Författare :Yulia Lindholm; [2022]
    Nyckelord :Culture; Culture awareness; Globalization; Marketing Mix; Adaptation; Standardisation; Case Study;

    Sammanfattning : In internationalisation, entering new markets is a challenging and risky process.  There are various factors to consider when planning a strategic approach to meet the demand and preferences of customers in a foreign market. To meet this challenge, knowledge of the new market plays a major role in the outcome of internationalization. LÄS MER

  4. 4. How do non-native entrepreneurs enact leadership in (food) startups founded in Sweden?

    Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

    Författare :Jeffrey Melroy Morman; Maguy Vivi Leyzers Vis; [2021]
    Nyckelord :Leadership; Entrepreneurship; International entrepreneurs in Sweden; Startups; Cultural behaviors; Lewis Model; GLOBE of Leadership; Business and Economics;

    Sammanfattning : The world is becoming more globalized and people from various countries are starting their businesses abroad. Therefore, it is necessary to analyze cultural behaviors, norms, and values for foreigners to adapt to different cultures. LÄS MER

  5. 5. Kulturens inflytande på belöningssystem och motivation inom TQM-styrda organisationer i Japan och Sverige : En komparativ flerfallsstudie med ett interkulturellt angreppssätt

    Kandidat-uppsats, Södertörns högskola/Företagsekonomi

    Författare :Elin Engström; Azin Valiollah Kohan; [2021]
    Nyckelord :TQM; Culture; Organizational Culture; Business Culture; National Culture; Remuneration Systems; Motivation.; TQM; Kultur; Organisationskultur; Affärskultur; Nationalkultur; Belöningssystem; Motivation;

    Sammanfattning : Bakgrund och problemformulering: I den globala ekonomin blir servicekvalitet allt viktigare och företagen på den internationella konkurrensutsatta marknaden behöver erbjuda överlägsen service för att överleva. Kvaliteten på service är det som mäter prestationens utfall. LÄS MER