Sökning: "meat substitutes"

Visar resultat 16 - 20 av 29 uppsatser innehållade orden meat substitutes.

  1. 16. How do we make make Swedish consumers adhere to a plant-based diet? : An exploratory study on how companies in the food industry can influence flexitarians in the transition towards a plant-based diet.

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Karoline Røsand; Alice Moradian; [2019]
    Nyckelord :Sustainability; food industry; plant-based diets; plant-based substitutes; flexitarian; meat substitute; dairy substitute; consumer behaviour and marketing;

    Sammanfattning : The purpose of this qualitative research paper was to explore how companies who offer plant-based meat and dairy substitutes in the Swedish market, can influence flexitarians towards a more plant-based diet. This was based on the conflict between the need to substitute animal products with more plant-based alternatives and the current resistance among consumers to change from traditional eating patterns. LÄS MER

  2. 17. How to become an attractive piece of (plant-based) meat: a quantitative study on how to efficiently market plant-based meat substitutes

    D-uppsats, Handelshögskolan i Stockholm/Institutionen för företagande och ledning

    Författare :Johanna Lundmark; Julia Olander; [2019]
    Nyckelord :Advertising; Sustainable consumption; Plant-based meat substitutes; Masculinity; Theory of Planned Behavior;

    Sammanfattning : With the sustainability debate growing, one of the most popular ways of contributing to a better future not only for the world but also for one's health is a plant-based diet. The market for plant-based meat substitutes increase annually, but the resistance to reverting from a meat-based diet has proven to be substantial. LÄS MER

  3. 18. How do edible insects fly among Swedish consumers? : Exploring consumers’ evaluation of edible insects as a meat substitute

    Kandidat-uppsats, Högskolan i Jönköping/IHH, Företagsekonomi

    Författare :Hanna Johansson; Johanna Gustafsson; [2018]
    Nyckelord :Edible insects; Postmodernism; Environmental identity; Green consumerism; Meat substitutes; Flexitarian; Vegetarian;

    Sammanfattning : Purpose: The purpose of this qualitative research paper was to explore how consumers with an environmental identity evaluate new, environmentally friendly substitutes for meat, with edible insects given as an example. Problem: An increasing number of Swedish consumers show an overall negative attitude towards consuming meat, mainly due to environmental concerns, and express this by identifying themselves as vegetarians or flexitarian. LÄS MER

  4. 19. Why do companies produce vegan and vegetarian products imitated with real meat products? : Exploring a virgin topic on the Swedish market

    Kandidat-uppsats, Högskolan i Jönköping/Internationella Handelshögskolan

    Författare :Nils Bäckström; Hanna Egeman; Hanna Mattsson; [2018]
    Nyckelord :Meat Substitutes; Vegetarian Alternative; Consumer Behaviour in the Food Domain; Psychological Factors; Marketing Factors; Sensory Factor;

    Sammanfattning : With the support of four vegetarian and vegan companies established on the Swedish market, Astrid och Aporna, Ekko Gourmet, Tzay and Quorn, the objective of this study is to understand why companies produce vegan and vegetarian products imitated with real meat products as well as how these companies market these products. The data was collected through interviews with suitable representatives from respective company. LÄS MER

  5. 20. Soja som foder eller mat - vad är bäst för klimatet? En jämförande studie mellan nötkött och köttsubstitut från soja.

    Kandidat-uppsats, Linnéuniversitetet/Institutionen för biologi och miljö (BOM)

    Författare :Susanne Meritähti; [2018]
    Nyckelord :Soja; nötköttsproduktion; köttsubstitut; litteraturstudie; jämförande studie;

    Sammanfattning : En stor negativ påverkan på miljön kommer från livsmedelsproduktionen vilket våra val av proteinkällor har en stor del i. Konsumtionen av kött i världen blir bara större och större och det är en bidragande faktor till att vi lever på resurser utöver jordens kapacitet. LÄS MER