Sökning: "Digital marketing ecosystem"

Visar resultat 1 - 5 av 8 uppsatser innehållade orden Digital marketing ecosystem.

  1. 1. Digital Marketing Challenges Face by SMEs in Developing Countries: Cross country case studies from Bangladesh and Sri Lanka

    Master-uppsats, Högskolan i Halmstad/Akademin för företagande, innovation och hållbarhet

    Författare :Syed Rubyat Ahsan; Menu Geethika Nishadi; [2023]
    Nyckelord :SMEs; Digital marketing; Digital marketing channels; Internet marketing; Digital marketing ecosystem; Digital marketing challenges; Social media; Digital marketing in developing countries.;

    Sammanfattning : .... LÄS MER

  3. 2. Clearcut tourism : a framework for a forest regeneration initiative based on sustainable forestry and public participation involvement

    Master-uppsats, SLU/Dept. of Landscape Architecture, Planning and Management (from 130101)

    Författare :Tamara Hadházi; [2023]
    Nyckelord :sustainable forestry; landscape architecture; clearcutting; sustainable tourism; ecosystem-based forestry; single-tree selection; clearcut-tourism; sustainable business model; environmental psychology; environmental education; ecosystem services; detached tourism;

    Sammanfattning : Swedish forestry (and forestry in general) is a long-term investment that should last through generations. Some generations are only putting in the money to take care of it and not seeing much profit. Sometimes there is a point, where an individual landowner decides, it is time to get at least some income by clearcutting the forest. LÄS MER

  4. 3. Imagining the Metaverse Worlds : The Perspectives of Meta and Indonesians

    Master-uppsats, Lunds universitet/Medie- och kommunikationsvetenskap; Lunds universitet/Institutionen för kommunikation och medier

    Författare :Hamzah Dzikri Fadliansyah; [2022]
    Nyckelord :actor-network theory; civic imagination; digital technology; Indonesia Indonesian tech workers; mediatization; Meta; metaverse; postdigital; science and technology studies; sociotechnical imaginaries; technological convergence; transmedia; Social Sciences;

    Sammanfattning : On October 28, 2021, Mark Zuckerberg announced the rebranding of Facebook to Meta through a keynote video uploaded on Meta’s official YouTube channel. The keynote video contains Meta’s new vision to build an immersive extended reality world called metaverse. However, the idea of the metaverse is contested. LÄS MER

  5. 4. The Role of Social Media in the Activism Measures of Nonprofit Organizations : An Empirical Study of Nonprofit Organizations

    Master-uppsats, KTH/Skolan för elektroteknik och datavetenskap (EECS)

    Författare :Sara Ruzic; [2022]
    Nyckelord :Social Media; Twitter; Facebook; Instagram; LinkedIn; Digitalization; Digital Ecosystem; User Behavior; Digital Activism; Digital Marketing; NPO Nonprofit Organization ; BLM Black Lives Matter ; LISC Local Initiatives Support Corporation ; DDM Dolgin Digital Marketing ; IRC International Rescue Committee ;

    Sammanfattning : Social media and its underlying technologies have created an advanced and sophisticated platform for digital activism. As a result, companies and organizations are undergoing a pivotal transition in how they reach and engage with users in a fast and efficient manner. LÄS MER

  7. 5. Talk about value, not product... : The solution to widen the sales pipeline?

    Master-uppsats, Umeå universitet/Företagsekonomi

    Författare :Malin Väringstam; Annina Wede; [2021]
    Nyckelord :Customer Acquisition; Lead Generation; Lead Management; Sales Development Inside Sales;

    Sammanfattning : Business-to-business (B2B) organizations are facing challenges related to complex sales cycles and increasing competition, resulting in more value-driven sales processes and a holistic ecosystem for the B2B marketplace. Recent studies have acknowledged the lack of research on inside sales and sales development in B2B organizations. LÄS MER