Sökning: "Fast-food business"

Visar resultat 1 - 5 av 18 uppsatser innehållade orden Fast-food business.

1. 1. Touch or Talk: What Motivates Consumers to Choose Self-Service Kiosks or Interpersonal Services when Ordering Fast-Food? A Customer and Manager Perspective

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Sebastian Köhler; Lum Rexha; [2022]
   Nyckelord :Self-service technologies; self-service kiosks; interpersonal services; human touchpoints; digital touchpoints; fast-food restaurants; McDonald’s; Business and Economics;

   Sammanfattning : Purpose – The first purpose of this study is to identify and categorize the motivational factors, from a customer and managerial perspective, that restaurant patrons have when choosing between the self-service kiosk (SSK) or the human service counter during their fast-food order. The second purpose is to identify potential gaps between the customer and manager perspectives. LÄS MER

3. 2. Sales Forecasting by Assembly of Multiple Machine Learning Methods : A stacking approach to supervised machine learning

   Uppsats för yrkesexamina på avancerad nivå, Umeå universitet/Institutionen för matematik och matematisk statistik

   Författare :Anton Falk; Daniel Holmgren; [2021]
   Nyckelord :machine learning; statistical learning; statistics; random forest; xgboost; sarima; stacking; support vector regression; svr; linear regression; sales; sales forcasting; forecasting; time series;

   Sammanfattning : Today, digitalization is a key factor for businesses to enhance growth and gain advantages and insight in their operations. Both in planning operations and understanding customers the digitalization processes today have key roles, and companies are spending more and more resources in this fields to gain critical insights and enhance growth. LÄS MER

4. 3. Varumärkens personlighet: En kvalitativ undersökning av relevanta faktorer.

   Kandidat-uppsats, Högskolan i Gävle/Avdelningen för ekonomi

   Författare :Louisa Plymoth Hjalmarsson; Douglas Svinge; [2020]
   Nyckelord :Brand Personality Scale; Brand Personality; Marketing Mix; 7P Model; Modified Brand Personality scale; Antecedents of brand personality.;

   Sammanfattning : Titel: Varumärkens personlighet: En kvalitativ undersökning av relevanta faktorer. Nivå: Examensarbete på Grundnivå (kandidatexamen) i ämnet företagsekonomi Författare: Douglas Svinge, Louisa Plymoth Hjalmarsson Handledare: Jonas Molin och Lars-Johan Åge Examinator: Maria Fregidou-Malama Datum: 2020 – 05 – 25 Syfte: Då det råder en brist på kvalitativa undersökningar – samt en brist på kunskap angående vilka faktorer som påverkar hur konsumenter upplever en varumärkespersonlighet – anser vi att det är av intresse att med hjälp av en kvalitativ undersökning skapa en djupare förståelse för vilka faktorer som påverkar hur konsumenter upplever en varumärkespersonlighet. LÄS MER

5. 4. Drivers and barriers of successful climate commitment development in the fast-food industry The case of MAX Burgers

   Master-uppsats, Lunds universitet/Internationella miljöinstitutet

   Författare :Bairma Damdinova; [2020]
   Nyckelord :fast-food industry; business sustainability; climate action plan; climate responsibility; Social Sciences;

   Sammanfattning : Despite the fast food industry’s significant contribution to climate change, climate action plans are not common practice. Furthermore, there is a lack of academic works devoted to researching climate change issues within the fast-food industry. LÄS MER

7. 5. Schizoid cynicism among fast-food restaurant workers

   Magister-uppsats, Lunds universitet/Företagsekonomiska institutionen

   Författare :Amanda Jonsson Pierreville; Malin Hahlin; [2018]
   Nyckelord :Cynicism; Functional stupidity; Psychoanalysis; Schizoid cynicism; Ethnographic case study; Business and Economics;

   Sammanfattning : Based on an ethnographic case study, this paper offers a typology of how, and under what circumstances, employees at a fast food-restaurant are cynical. By conducting participant- and non-participant observations and 10 semi-structured interviews, combined with a document analysis, we sought to understand the social realities of employees at Berger. LÄS MER